Trending Topics

Synthesio TwitterAnalysis

#KEYNOTE#DIGITAL#WEBBY

#MIKEBLOOMBERG

#EXCITED #CMSUMMIT

#LIVESTREAM #NYC#MUSIC

#TUMBLR

#PETECASHMORE

#SOCIAL MEDIA

#MPOMMA

#STARTUP

May 14–21, 2012

PRESENTED BY

THE HALFTIME REPORT

OVER

TWEETS SO FAR10,000

11,000 TOTAL TWEETS FORENTIRE IWNY 2011 EVENT

Top SponsorsVIA VOLUME OF TWEETS

Top Ten InfluencersBRANDS & AGENCIES

Top Ten InfluencersINDIVIDUALS

12 3

TV

COMPARED TO

Rank Name Followers Following ListedOn-TopicTweets Total Tweets

123456789

10

163917789303124243626

12 2317 7671 5451 419

9 0591 5659 54916 279

8721 856

4 32526 635

487191

3 3243 97813 89114 598

5522 382

3 036971340443

1 233446

4 923496

1 2641 837

241845

176

146105796520

13152

@girlswhorockny@YahooAdBuzz@3rdWaveFashion@DeUnequeTVRPRT@_AWNY@SoundCtrl@bigfuel@guestofaguest@JBCconnect@ilpostano

Rank Name Followers Following ListedOn-TopicTweets Total Tweets

123456789

10

118689059484333282732

19 4773 2641 647

61 5879 8848 9204 2545 716

13 1083 600

2 7411 129300

1 1602 3011 659

7211 6771 655

609

1 9932 001

277937

1 8671 9981 7011 5581 448

628

164302010

135542761

11020

@critiques4geeks@ConferenceBites@JenniferStarkey@Cole_STP@nealunger@gregbodenlos@cwarzel@jacobLpeck@namnum@clairedwillett

*Influencers are ranked via SynthesioRank proprietary influence ranking system, whichcalculates a user’s or website’s influence as it pertains to any given topic, event, or brand.Twitter users are ranked via number of on-topic tweets, total tweets, followers, followingand the number of times they’ve been listed.

180 ON-TOPIC TWEETS

92 ON-TOPIC TWEETS81 ON-TOPIC TWEETS

MAY 14–16