1.What is the first thing you notice about this poster?
2.What genre do you think the film is & what gives it away?
3.What do you like about the poster?4.What do you dislike about it?5.How much of the narrative does it give
away?
Anatomy
1• The body• The body• The body• Names of actors
2• Horror - body• Crime - body• Horror – body• Thriller – jagged
lines
3• The word placement• Type, body, simplicity• Top half• Colourful
4• None• Bottom half,
disjointed• Boring• yellow
5• Very little• None – that’s bad• General• Not much, could use
more
Elizabethtown1• Main picture• Guys face – orlando
bloom• Main picture• Business of it
2• Romcom• Comedy/romance• Teen romcom• Fun, romance
3• Bright, looks fun• None• Like pictures• That there is a central
image among the collage
4• Too hectic & cheesy –
tries to hard• No dislikes• None• All of it
5• Too much• General plot• Quite a lot • Not too much
Jaws1• Shark • Shark• Shark• title
2• Horror – shark• Horror – shark• Horror – red writing• horror
3• Colours• Title• Colour contrast • White/blue - simple
font
4• Tagline• Person looks fakes• Shark• Love it all
5• Yes obvious• Quite a lot• A lot• Main point of film -
good
Drive1• Hammer • Tagline• Car • hammer
2• Action • Action• Action• thriller
3• Tagline• Colour contrast• Simplicity • clever
4• None• Plain• Title not obvious• none
5• Almost none• Not much• None – good mystery• none
Vertigo1• Spirals• Red• Nothing• Central image
2• Mystery –
disorientating typeface• No idea• Crime – stabbing • Romantic thriller
3• Colours • Colour• Don’t like• Colour font hand
drawn
4• Sexist poster • Patterns• Red dot• Plain, no point
5• Nothing• None – good mysterious• Nothing good• Don’t give anything
away
RESULTS
• People didn’t like confusion, for example Vertigo was ‘disorientating’ and too ‘red’
• The liked simplicity, Elizabethtown was ‘too hectic’ • The most liked poster was Drive which was simple
but used a clever double image• Obvious titles are important, Drive & Anatomy
have unclear titles• People liked the simplicity of Jaws, its clear
contrasting colours and hint at the storyline
OUR POSTER SHOULD BE
• Simple but interesting, perhaps a double picture meaning
• A clear title• Not too cluttered or cheesy• Clear of the film genre – social realist/art-
house• Not unclear text, things need to obvious
enough