Transcript
Page 1: Suggestion Making Your Company Visible In The Social Media World

Suggestion Making Your Company Visible In The SocialMedia World

Marketing your business through social media is quickly becoming a necessity rather than an option.If you'd like to see how this can positively affect your business, keep reading for great ideas on howyou can utilize these online platforms to market and advertise your company, product or business.

Create an open forum in which you allow customers to be part of your creative process. You will besurprised at how well your customer base can help you brainstorm an idea, create the "blueprint",and lay out the best implementation of the idea. When you have this kind of input coming from yourcustomers, it is safe to assume they will buy when launched.

Make consistent appearances on your social media site. Make sure that you write regularly, this willcause people to want to visit your page often so they can keep up to date with your posts. Make surewhat you write about is relevant and factual. No ones wants to read random information, it shouldpertain to your business.

The information gathered from your social networking strategy will allow you develophttps://secure.gravatar.com/socialstandup more appealing, user-friendly approaches. On top of yourown existing website, use Facebook to create a store that can be accessed from all of your onlinemessages. This makes it easy for avid Facebook users to find your site as they navigate Facebook,and and enable them to buy your product on the spot. You can have them make their purchasewithout leaving Facebook to go to your main site, which is usually their preference anyway.

Use your social media marketing tocreate more user-friendly storefronts.Have an independent site that users canaccess, but also offer a more user-friendly store on sites like Facebook andTwitter. Facebook users like to checkout everything related to your profile, soa Facebook store could become arevenue builder for you. In this, you canget sales from customers that wouldrather stay on Facebook than leave it foryour dedicated ecommerce website.

You can have your LinkedIn updatesinclude what you post on Twitter byadding the Twitter application to your profile. Even if Twitter posts are generally shorter thanLinkedIn updates, you will be able to reach out to a larger number of people and encourage yourLinkedIn friends to find you on Twitter.

Create useful content by interviewing an expert in something related to your products. Post yourinterview on YouTube and share it on

Page 2: Suggestion Making Your Company Visible In The Social Media World

http://marketingzen.com/services/online-marketing-services/social-media-marketing/ social media.This is the kind of content your followers will love to share with their friends. Make sure you choosean interesting interviewee and ask relevant questions.

You should create a Youtube channel to post reviews of your products and other videos relevant toyour industry. You can set up your account so that your videos are posted right away on certainsocial networks. This will save you time and prevent you from forgetting to update a site.

Do not hesitate to request help when it comes to social media marketing. Social media marketing isa huge area and there are people who specialize in helping your make the most of it. They are notinexpensive though, so be prepared to spend some money if you go down this path.

Run fun and interesting polls on your Facebook page. This is a great way to engage your audienceand involve potential consumers. Facebook has an easy to use feature that can help you withcreating polls, so take advantage of it. Polls don't have to be about information directly related toyour business. They can be fun, interesting, and involve current events. The point of the poll is tokeep consumers interested.

If you are going to use a microbloggingservice, try getting as many followers aspossible. Interacting with people andresponding to comments on amicroblogging service is much harderwhen compared to using socialnetworking websites, mostly due to thenumber of updates that microbloggingusers get in their feeds. Post updatesregularly and always look for newfollowers.

Make sure that you provide constantupdates so that your page stays as freshas possible. Develop a posting schedule. Ifyour content remains unchanged for an extended period of time, your traffic will decreasedramatically. Make sure you have a reminder set up to let you know when you're supposed to post anew entry.

If your social media marketing involves a Twitter account, automate certain kinds of content. If thereare bloggers or news sources within your niche that you trust, and whose posts are consistentlyinteresting, automate your account to retweet their posts. Also set up something where your bestTweets are periodically retweeted so they do not sink out of sight.

Make comments on the posts of other social media bloggers often. If you are very sociable, this canlead to a lot of sales for your business. Blog about something that generally interests you to get totalking. This is a great opportunity for networking.

Have a contest or provide a freebie and publicize it on every site you are a member of. Most people

Page 3: Suggestion Making Your Company Visible In The Social Media World

enjoy receiving free things and will happily fill out a form or follow you on Twitter if there is achance of winning. Always make sure to keep your customer confidence high by posting a list ofwinners for all to see.

Host an online Q-and-A about your products or services. Allowing visitors to pose questions and getanswers can generate new interest and renew excitement. This is one way to glean clientele, andgive you a reputation as an authority in your niche. Since this whole environment is interactive, youcan also include personal touches that help set you apart in your market.

You should associate your print ads to your social media offerings. Always include your profileaddress on any printed document you are distributing. Also, consider creating an online photo albumthat displays some of your best printed documents. This can help you to generate a greater interestin your products, both online and in print format.

You're going to want your company to be as visible out there in the world as possible, This includesparticipating in other blogs to help build followers that can rely on your sincerity. You're also goingto want to check into how mobile device apps can help your business thrive. With people checkinginto places these days and interacting through their mobile devices, it is a good resource from whichto gain exposure.

Nobody wants their marketing plan to fail, but the advantage of media marketing is the option ofrebuilding it. With the cost being very low, or even free, you can experiment to find which ideaswork. The article you just read gave you some basic strategies to use as you enter the SMM arena,but in order to really succeed, you need to figure out what works best for you on your own.