Using Social Media toBuild Your Lists,
Grow Your Organization and Generally Accomplish“Good Stuff” for Free!
Presented by Beth Bridges
The Networking Motivator ™
Social Media vs Social Networking
• Social Media are the tools you use on line such as Facebook, TweetDeck and Ping.fm
• Social Networking is what
you do with the tools
The Five Part Networking Success Plan ™
• Believe It
• Go Places
• Meet People
• Give Value
• Stay Connected
Believe It
Why do YOU want to use it?
Go Places
Facebook Pages
• Personal Page
• Fan Page
• Group
Personal Page
Fan Page
Why Create A Fan Page?
• People can “Like” you 24/7 without waiting
• Insights
• Reviews and events
• Send updates to fan inboxes
• Multiple admins
• SEOSEOSEOSEOSEOSEOSEOSEO!! (fan pages are searchable)
Meet People
• Who should I friend?
• Do’s & don’ts– Don’t friend friends of friends unless you have
a connection beyond that friend– Do say why you are friending them– Do use the lists– Don’t sell on your personal page
Give Value
• What to post (and not to post)
• On your personal page:– NOT: Anything to do with your bodily fluids
• On your fan page– Questions– Pictures– Information (events, specials, related news)
Stay Connected
• Commit to daily participation– …or almost every day. Once a week is NOT
enough.
• Move them to monetize– (Thank you Peter Lang)
Thank you!
• For Clovis Chamber events and inviteswww.Facebook.com/ClovisChamber
• To learn more about the Five Part Networking Success Plan™ become a fan on Facebookwww.facebook.com/thenetworkingmotivator
• Subscribe to my free weekly newsletter atwww.BethBridges.com