Transcript
Page 1: Social media marketing final

Social Media Marketing

Final Presentation Hannes Forster

http://www.flickr.com/photos/oceanflynn/315385916/

Page 2: Social media marketing final

Table of content

Blog• Hannesgoescalifornia.blogspot.com

Facebook• Hannes Krötz

Twitter• @HannesFor

Closing Thoughts

• Social Media is a useful instument! But…

http://www.flickr.com/photos/oceanflynn/315385916/

Page 3: Social media marketing final

Page views 67

3 posts

5 comments

11 reader

hannesgoescalifornia.blogspot.com

Page 4: Social media marketing final

• Post that got the most views:– Case Study post (12 views, 4 comments)

• Most challenging part of having a blog is writing individual and interesting posts that keep people reading.

• I enjoyed designing my blog unique and interesting to follow.

• Time to keep the blog up to date is too much

Page 5: Social media marketing final

Facebook• Facebook is more than just a network for friends

• In the right hands it is a cheap and useful way to present your company and your porducts

• Landing page has to be unique, interesting, informative to keep people following

• Care on information overload– Best ROI 1 post / 2 days

• Facebook is a powerful business tool in the right hands

Page 6: Social media marketing final

Twitter https://twitter.com/#!/HannesFor

• Following– Audi, BMW, UCR, LA lakers, CNN

• Strenghts– 300 mil. Users, Free, Easy usage, Lastest news

• Weaknesses– Addicting, max. 140 letters, Sometimes difficult to

find the right persons• I will not continue to use Twitter in the future

Page 7: Social media marketing final

Closing thoughts• Social Media is a business tool worth thinking

about• Worlds biggest market considering potential

customers• You have to think about your customers first

Time lags/zones, Interesting, Informative, Information overload

• Every tool Twitter/Facebook/Blogs can be used to implement your brand, so use them in combination to get the max. Return on Invest

http://www.flickr.com/photos/oceanflynn/315385916/