January 2010

FRITO-LAY INTROS DIPPING STRIPS

FOOD TRENDS THAT WILL BREAK THOSE NEW YEAR’S RESOLUTIONS

VOLUME 6 ://: ISSUE 1

JANUARY 15, 2010

COKE ZERO DOES DOPPELGANGER DUTY WITH FACIAL PROFILER

MOUNTAIN DEW CROWD SOURCES PRODUCT DESIGN

KRAFT MAKES A BIG BET ON AT-HOME EATING

SHAWN JOHNSON FLIPS OVER NEW NESTLE CRUNCH

CROWDSOURCED CHOCOLATE BAR PROMOTES YELLOW PAGES

PEPSI ASKS CROWDS WHICH COMMUNITY PROJECTS TO FUND

COCA-COLA’S VITAMINWATER APP SEES 250K DOWNLOADS IN TWO WEEKS