www.tropicalcoastwebdesign.com.au

SEO CHECKLISTFOR WEBSITE OWNERS

In 2019, the “GoogleBot” delves deeper into the context of web pages than it ever has before.

The checklist below has been created to help site owners improve their page content in the eyes of the search engines.

Keywords & TopicsWrite down the words and phrases your prospective customers might use to find your website.

conTenTCheck that your written content has been created specifically for the target audience.

page TiTleThe title needs be relevant to the content and act as a unique tag for search engines (maximum 60 characters).

body copyCheck through the content on each of your pages to ensure that there is a scattering of your keywords and phrases - without too much “jargon”.

Tag every imageAdd an ALT tag to every image on your website. This allows the “GoogleBot” to “see” your image and use the tag for page ranking.

encourage inbound linKsUse your natural business connections and networking opportunities to ask for reciprocal links from established websites - also known as backlinking.

social media and online direcToriesFind the directories that you are already listed on and register your website address. Check that social media platforms have the site address listed as well.