MARCH 24, 2014 Rod Keller, President [email protected]
Mark Vena, Chief Marketing Officer [email protected]
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THE NEW SEGWAY PT SE and SegSolutions Announcement Webinar
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TODAY’S AGENDA
New PT Models
New SegSolutions/SegCessories
New Camo Models Featuring Mossy Oak®
New Commercial Leasing
Key Takeaways
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THE NEW PT SE FAMILY: WHAT’S NEW?
Design and convenience enhancements
Gliding Lights
Optimized for SegSolutions family
Same ingenious self-balancing technology
Same core specs that make Segway PTs exceptional personal transportation
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2014
THE NEW PT i2 SE and x2 SE
i2 SE: Ideal for trips that are too far to walk and too short to drive
x2 SE: Built to be taken off the beaten path
New LeanSteerTM
Sleek Electronics Console
Evolved Foot Panel
Gliding Lights for improved visibility
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NOW FEATURING MOSSY OAK® BREAK-UP INFINITY CAMO
Available on i2 SE and x2 SE models
Utilizes a precision laser robotics process for superior fit and finish
Upgrade kits also available for i2 SE and x2 SE base models
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Designed to make Segway PTs more useful and appeal to new markets
Carefully crafted to Segway’s legacy high standards for quality, reliability and usefulness
Offered in attractive SegSolution “convenience bundles”
Supported only on PT SE models
SegCessories are designed for easy dealer or end user installation
OVERVIEW
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PT i2 SE SEGSOLUTION: LOGISTICS POWER MODEL
Perfect for quickly traveling across expansive warehouses
Quick Release Storage Bins
Front Power Pack Case with integrated horn, lighting and USB ports
Standard Smartphone or 7” Tablet Holder
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PT x2 SE SEGSOLUTION: SILENT HUNTER MODEL
The sportsman’s hunting solution
Quick Release Waterproof Cargo Cases
Front Power Pack Case with integrated horn, lighting and USB ports
Mossy Oak® Break-Up Infinity camouflage
Optional Smartphone or 7” Tablet Holder
Attachable Gun Scabbard Available in 2H14
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SEGWAY MARKET SEGMENTS
POWERSPORTS LAW ENFORCEMENT/ PRIVATE SECURITY
RECREATIONAL VEHICLES/CAMPERS
COMMERCIAL BUSINESSES
BICYCLE/ ELECTRIC BICYCLE
TARGET CUSTOMERS:
“Weekend warriors”, hunters, fishermen and other outdoor enthusiasts
TARGET CUSTOMERS:
Local police departments, private mall security, state and federal agencies and public transportation
TARGET CUSTOMERS:
Long distance travelers, sightseeing enthusiasts and campers
TARGET CUSTOMERS: Warehouses, manufacturing facilities and utility companies who require efficient people transportation and movement of light goods in large open or enclosed areas
TARGET CUSTOMERS: Bicycle cruisers who ride trails, state parks, campgrounds and light mountain terrain
CHANNELS:
Power sports dealers (exclusive and non-exclusive)
CHANNELS:
Commercial equipment (e.g. John Deere, EZ-GO, Club Car and police equipment suppliers)
CHANNELS:
Traditional RV dealers, Bass Pro Shop, Cabela’s, Gander Mountain
CHANNELS:
Commercial equipment suppliers/material handlers
CHANNELS:
Traditional bicycle dealers (including electric bicycle dealers like Pedego)
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2014
“SIGN & GLIDE” COMMERCIAL LEASING PROGRAM
Financing offered in partnership with Susquehanna Finance
Segway offers convenient leasing program to businesses of all sizes
$183 per month (i2 SE PT) and $199 per month (x2 SE PT) for 36 months
Flexible end of lease options
Qualified applicants are approved in less than 48 hours
Business must purchase a minimum of 2 Segway PT units
Business must provide proof that they’ve been in business for at least 2+ years
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Expanding product portfolio New PT SE models
Mossy Oak® Break-Up Infinity Camo models and upgrade kits
Broad array of SegSolutions Expand appeal and usefulness to new market segments
beyond Tours and Pubic Safety
New focus on Commercial, Powersports and RV markets
Great margin opportunity for dealers
Growing demand Segway’s new PT SE models and SegSolutions are driving new
demand into new market segments
New PT SE models are now shipping worldwide
KEY TAKEAWAYS
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SEGWAY Q & A
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