- S C O T T M A R T I N
“Content Marketing will extinguish traditional marketing /sales strategies just as the email shelved the fax to extinction as the way to
send documents. Email is richer, interactive and more interesting, plus a catalyst for 2
way conversation that can be instantly shared with others. The fax on the other hand is clumsy and one sided.
Content Marketing is next level ”
V I D E O M A R K E T I N GT H E F U T U R E I S N O W
– F O R R E S T E R R E S E A R C H
“A minute of video is worth 1.8 million words.”
7 3 % O F C O N S U M E R S
More likely to make a purchase after watching a video - Reel SEO
– J O H N N Y A P P L E S E E D
“57% of consumers say that product videos make them more confident in a purchase and less likely to return an item, up from 52%
a year ago (MediaPost).”
V I S I T O R S W H O V I E W P R O D U C T V I D E O S A R E 8 5 % M O R E L I K E LY T O B U Y T H A N V I S I T O R S W H O D O N O T. - I N T E R N E T R E TA I L E R