Transcript
Page 1: SBR Technologies - The Value of Online Video [Infographic]

THE GROWING TREND OF VIDEO

WORLD 2ND LARGEST

SEARCH ENGINE. 70% OF VIDEOS APPEARS IN TOP 100 SEARCH RESULT

PARENT COMPANY WORLD 1ST LARGEST

SEARCH ENGINE.

Consumers

Find Online

Video 38%

More

Memorable

than ADS on

traditional TV

VIEWERS ARE 64% - 85% MORE

LIKELY TO BUY AFTER WATCHING

A VIDEO

VIDEO TEXT vs Content preference

Bounce Rate

60% of people prefer watching video over reading text.

Video prevents visitors from leaving your website without taking any action.

40%

87% Video keeps visitors longer on your website

Average time on site 42 sec

60%

59%

350 sec

People will remember more from a video than from written content

Memory retention 22% 50%

Video is Everywhere DAILY VIDEO INTRACTION

We watched videos: 11.3 billion About 70/ viewer

For a total of 4.1 billion minutes

More than 80% senior executives said they are watching more online video today than they were a year ago

2013 According to CISCO, video will

increase from 30% of Internet Traffic to 90% if Internet traffic

42% of organization are using video in talent acquisition

A minute of video is worth 1.8 million words

Dr James McQuivey

Designed and Developed by SBR-

Technologies