Download pdf - SAP NetWeaver Master Data Management (MDM) · Drivers for Product Information Management Product Data Management (High Tech) Maintaining a single part master code costs an average

SAP NetWeaverMaster Data Management (MDM)Product Information Management with MDM

SAP NetWeaver Product Management, SAP AGJuly 2009

1. What is Product Information Management (PIM)1.1. Definition and Business Drivers1.2. SAP’s Take and Positioning

2. PIM Capabilities of SAP NetWeaver MDM2.1. Product Data Management2.2. Data Outbound Channels

3. Print Publishing: Overview and Outlook4. Summary

Agenda

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Definition

Product Information Management or PIM refers to processes andtechnologies focused on centrally managing information aboutproducts, with a focus on the data required to market and sellthe products through one or more distribution channels. Acentral set of product data can be used to feed consistent, accurateand up-to-date information to multiple output media such as websites, print catalogs, ERP systems, and electronic data feeds totrading partners. PIM systems generally need to support multiplegeographic locations, multi-lingual data, and maintenance andmodification of product information within a centralized catalog toprovide consistently accurate information to multiple channels in acost-effective manner.

Complex product andrelationship management

Key Mapping management

Print/web publishing includinglayout and production

GEAR

Parts1038-GID

Product Information ManagementOne view of product information anytime anywhere

A124KParts

GEAR

Publish

GearsBR-2K

SPIDERGEAR

Drivers for Product Information Management

Product Data Management (High Tech)Maintaining a single part master code costs an average of $1000 per year.For a company with 10,000 part masters, 10% duplicate data, and 10 connected systems,each of which costs $50k per year to connect, the total savings potential is at least $1.5million per year.

Publication (Industrial Catalogs)An industrial catalog with 3000 pages, 200,000 items,and a 65-person production staff costs about $1 millionto layout and $30 to print for each copy.For a catalog published once a year, the savings arebetween $1 million and $2 million.

PIM Requirements

Objectives for a product catalog and publishing systemStore and structure rich product data contentCreate a classification taxonomy with category-specific attributesStore and manage product relationship informationStore images and unstructured contentImport raw data from a variety of sourcesMaintain data integritySyndicate and publish content to a variety of formatsObtain a high performance when searching and locating products ina variety of ways, even in very large catalogs containing millions ofproducts.Provide a user-friendly application whose features arecomprehensive and intuitive to use.

Master Data Management Cyclewith Special Focus on Product Information Management

Import and integrateXML, Excel, Access,

ODBC, Oracle, SQL,Manual and automated

field mapping

OrganizeModel productrepositoryMaintain taxonomiesand attributesSupport exchangeformats andclassification systems(BMEcat, UNSPSCetc.)

Publish and syndicateDefine product familiesDefine publication layout

Transfer to AdobeInDesign or Web shopPopulate client systemsEnable buy-side/sell-side

OptimizeDe-duplicateControl key mappingCompare recordsEdit recordsEnrich records

Organize

Optimize

Import andintegrate

Publishand

syndicate

SAPNetWeaver

MDM




Agenda

Import Product Data

Data Mapping/Record Matching

Key Capabilities to Manage Product Content

Complex Data Modeling Elements

Hierarchies

Categories and AttributesTables and Fields

Support for multi-object repositories

Multiple business objects (=main tables) can reside in one and the same repositoryE.g. supplier and product data can be stored in one repository

Records of different main tables can reference each other(new field type “Lookup [Main]”)E.g. a supplier can be related to several products

Main tables can share the same customizing/lookup tablesE.g. the main tables “customers” and “suppliers” can be connected to the table “countries” inorder to ensure consistent information about the country of origin of both business partners

Support for nested structures

Composite data type tuple allows modeling of nested structuresE.g. product capacity information depending on plant and location ormultiple addresses of a business partner can holdmultiple phone numbers

© SAP 2008 / Page 12



Supports external and internal classifications

SAP CRM, SAP SRM, SAP R/3 categories/hierarchies

eClass

UNSPSC

Assignment of product records to multiple classes (especiallywithin the same class of SAP R/3)

Assignment of product records to inner node classes in SAP R/3(hierarchy fields)

Supports standard catalog data exchange formats like BMEcat

Classification Support


Quick Data Access/Multi-Dimensional Search


Data Management Workflow

Enables the orchestration of paralleland sequential activities at the datamanagement level, including usertasks, validations and approvals

User-friendly design-time environmentallows quick and easy creation andmanipulation, even by end users

Groups of records can be movedthrough the workflow at runtime aslogical packages, providing quickaccess to the relevant data

Flexible agent assignment based onusers or roles

Embedded validations for data qualitychecks at any time in the process


Mass maintenance

Validations

Updates

Interactive record comparison

Rules-based matching/Key mapping

Data enrichmentDigital asset management

PartsRiver, Inc. – Focusing on productmaster data; industry-specific dataclassification services

Product masks

Data syndication/cross-media publishing

Access Option: Portal or UI clients

SAP NetWeaver MDM allows you toAccess your central product repository using SAP Portalto create, read, update, or delete data

Use the SAP Data Manager as a data steward’s fully administrative environment for dataprocessing

Outbound Channels

Open Catalog InterfaceStandard interface to connect SAP BusinessSuite applications (e.g. SAP SRM)Portal-based iView orWeb Dynpro-based UI

Print PublishingMDM Publisher, DTP-Plug-inDTP FinalizationPrint APIs for third party publishing

SyndicationMDM SyndicatorProcess Integration

Web

OCI

Syndication

Web publishingAPIs to provide Web access to repositoryFor use in a non-SAP environment

Print

MDM

Web Publishing (APIs)

APIs to retrieve repository data and expose it as a Web application

Visithttp://www.geappliances.com!

http://www.geappliances.com!/

Print Publishing

From Table View to Final Pages…PartitioningPromotion / demotionPivotsStylesReorderingManual adjustmentsDesktop Publishing Integration

Syndication

Record Selection and Target Determination

Client system

SAP Open Catalog Interface

Communication between SAP system and catalog (MDM repository)

iViews to integrate MDMrepository with SAPNetWeaver PortalPortal-independent WebDynpro-based UIOCI to enable shoppingmode

SRM-MDM Catalog




Agenda

MDM Publisher – Creating Complex PageLayouts for Print Catalogs

ConsolidateProduct Data

ImportProduct Data

EnableCatalog Publishing

Manual importAutomated importField and valuemapping

ValidateEnrichDe-duplicateManage images

Define families(catalog partitioning)

Transfer to DTP

Create defaultlayoutsAssign style tofields and attributesCreate publicationstructureCreate publicationlayouts and styles

DefinePrint Layout

Finalizecomposition

Print Process: Main Steps 1/6MDM Console – Family Field Settings

Family Field –Determinesinitialpartitioning ofproducts.

Family Field –Determinesinitialpartitioning ofproducts.

Print Process: Main Steps 2/6MDM Data Manager – Family Mode

FamilyHierarchyPane

FamilyHierarchyPane

FamilyResultsPane

FamilyResultsPane

FamilyPartitioningTab

FamilyPartitioningTab

Print Process: Main Steps 3/6MDM Publisher – Family Hierarchy

FamilyHierarchyPane

FamilyHierarchyPane

Print Process: Main Steps 4/6MDM Publisher – Publication Hierarchy

PublicationHierarchyPane

PublicationHierarchyPane

Families –Sources PaneFamilies –Sources Pane

Print Process: Main Steps 5/6MDM Publisher - Spread Editor

Spread EditorPaneSpread EditorPane

Section/ PageThumbnailHierarchy Pane

Section/ PageThumbnailHierarchy Pane

Master PagesPaneMaster PagesPane

TemplateSources PaneTemplateSources Pane

MeasurementsPaletteMeasurementsPalette

Print Process: Main Steps 6/6MDM Adobe InDesign Plug-in

MDMInDesignPlug-in

MDMInDesignPlug-in

Consolidated Data for Print PublicationsPrinted catalogs made easy

Automation

CreativeDesign

FinalDTP

Cleandata

Publishing features include:Clean data basis

By seamlessly integrating withMDM repositoryLeverage MDM data quality features

Semi-automation in data publishingPredefined outputand page layoutPage maximization

Creative designManual intervention forlayout definition and adjustments

Adobe InDesign Plug-inDTP Finalization

Open interface to third-partypublishing software

AdobeInDesign

3rd partypublishing

SW

3rd partypublishing

SW

MDM

© SAP 2007 / Page 32

MDM Publisher - Key MDM 7.1 Features

Publisher Java APITo further leverage XML print output based on MDM Publisher settings (e.g. for further use in 3rd party Webpublishing)To provide the foundation for comprehensive print publishing alternatives (connect to 3rd party publishing software)

Copy/paste properties from one node to anotherEnables copy/paste of node properties (item properties, table layout, item ordering, etc.), on a granular level from onefamily/publication node to another and/or to parent nodes/publication root

Free-form Styling

Possibility to directly access each text object on spread to make character style edits/overrides to individual objectsRecord Set Publications

Possibility to select “random” records to display in a single presentationIn addition, these record-set presentations may be sequenced in accordance with an existing hierarchy which isdifferent than the look-ups used in partitioning the family hierarchy

Image Links PalettePane providing the user with information about images used in each presentationInformation provided is the same as listed in the images table in MDM Data Manager

Percentage Field in Measurements PaletteSetting an exact percentage for decreasing or increasing the size of a particular image on the spread

Refresh Reconciliation – Enhancing DTP Refresh FeaturesSpecifically applies when deleted and purged objects are regenerated on the spreadEnsures reliable refreshing of these objects in the DTP

© SAP 2007 / Page 33

MDM Publisher - Key MDM 7.1 FeaturesPublisher Java API

Publisher Java APIAllows the user to follow some basic scenarios for setting and/or retrieving layout properties and existing publicationinformation. The final output for this is XML which is based on publication information existing within MDM Publisher.Enables non-MDM Publisher based publication creation using third party software.

API XML

API3rd PartyPublishing

SW

Outputchannel

Outputchannel

Outputchannel

MDMPublisher

Outputchannel

MDM XML

© SAP 2007 / Page 34


Copy/paste properties from one node to anotherEnables copy/paste of node properties (item properties, table layout, item ordering, etc.), on a granular level from onefamily/publication node to another and/or to parent nodes/publication root

© SAP 2007 / Page 35


Free-form Styling

Possibility to directly access each text object on spread to make character style edits/overrides to individual objects

© SAP 2007 / Page 36


Record Set Publications

Possibility to select “random” records to display in a single presentationIn addition, these record-set presentations may be sequenced in accordance with an existing hierarchy which isdifferent than the look-ups used in partitioning the family hierarchy

© SAP 2007 / Page 37


Image Links PalettePane providing the user with information about images used in each presentationInformation provided is the same as listed in the images table in MDM Data Manager

© SAP 2007 / Page 38


Percentage Field in Measurements PaletteSetting an exact percentage for decreasing or increasing the size of a particular image on the spread




Agenda

Product Information Management Checklist

Essential Capabilities SAP NetWeaver MDM

Centralized repository

Flexible repository schema and taxonomy editing

Rich product content (parametric data, product relationships, etc.)

Intelligent image management

Integrated product search engine (with performance acceleration)

Powerful aggregation and cleansing

Cross-media publishing (including both Web and print)

Syndication and synchronization

Enterprise integration (APIs)

Integrated workflow and validation engine

Horizontal applicability (sell-side, buy-side, etc.)

Role-based security and user rights management (including LDAP)

Cross-platform compatibility (O/S, DBMS, API)

Summary

SAP NetWeaver Master Data ManagementFacilitates flexible product information management

For use in SAP and non-SAP environmentsFeaturing multi-channel publication (e.g. syndication, electronic catalogs, print catalogs)Offering a complete end-to-end solution from data input, data processing and data output

Is a player in the print marketFeaturing own print solution and ability to integrate 3rd party offerings

Relevant Links:SAP NetWeaver MDM 7.1 Information on SDN(https://www.sdn.sap.com/irj/sdn/nw-masterdatamanagement)eBook Featuring Preview of Print Publishing with SAP NetWeaver MDM 7.1(https://www.sdn.sap.com/irj/sdn/nw-mdm?rid=/library/uuid/e06b0fda-ca6a-2b10-adad-cc539e2634f0)eBook Featuring Print Publishing Novelties with SAP NetWeaver MDM 5.5 SP6 Patch 1(https://www.sdn.sap.com/irj/sdn/go/portal/prtroot/docs/library/uuid/a04b8c34-6fd2-2a10-76b7-a4a4120883bb)How-to Guides on Print Publishing

Part one (https://www.sdn.sap.com/irj/scn/go/portal/prtroot/docs/library/uuid/90f05885-162c-2c10-fba6-fffae9623388)Part two (https://www.sdn.sap.com/irj/sdn/go/portal/prtroot/docs/library/uuid/60ec69df-aa51-2c10-c89c-840a77aeabb3)

https://www.sdn.sap.com/irj/sdn/nw-masterdatamanagement)

https://www.sdn.sap.com/irj/sdn/nw-mdm?rid=/library/uuid/e06b0fda-ca6a-2b10-adad-cc539e2634f0)

https://www.sdn.sap.com/irj/sdn/go/portal/prtroot/docs/library/uuid/a04b8c34-6fd2-2a10-76b7-a4a4120883bb)

https://www.sdn.sap.com/irj/scn/go/portal/prtroot/docs/library/uuid/90f05885-162c-2c10-fba6-fffae9623388

https://www.sdn.sap.com/irj/sdn/go/portal/prtroot/docs/library/uuid/60ec69df-aa51-2c10-c89c-840a77aeabb3)

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