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Risksyou should be taking to increase sales
Selling has always been a risk-reward business.
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if you are involved in the sales process, the fear of taking risks could be holding you back from reaching your maximum potential...
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and achieving ongoing success.
if you are involved in the sales process, the fear of taking risks could be holding you back from reaching your maximum potential...
Take a look at some behavioral economic theories that show the types of risks that are worth taking.
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Prospect Theory
Consider how things are positioned before making a decision on whether or not to take a risk.
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spotlight effect
Don’t be afraid to express ideas and thoughts – and brainstorm ways to build solutions that will get your customers to take notice.
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Vividness
Find a way to emotionally connect with customers through stories, photos, videos, demonstrations and vivid examples.
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confirmation Bias
one risk NOT to take is to depart from your core message and risk alienating believers.
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Preference reversal
(or the Say/Do gap)Let your customer do more of the talking and focus on listening, then take action.
Risksyou should be taking to increase sales
Discover two final risks that will improve your winning sales percentage
by downloading our article:
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BI WORLDWIDE uses the principles of behavioral economics to produce measurable results for our clients by driving and sustaining engagement with their employees, channel partners and customers.