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Rewarding Innovation
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Imagine 1995
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Which encyclopedia company would bemost successful by 2010?
Option A
!! Well known company!! Well paid editors and
writers compilecontent
!! Strong management tomanage operations,timing and budget
!! Sold on CD Rom &later online
Option B
!! Not known at all!! Volunteer writers and
editors, content costsnothing
!! Available for free,online
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What do you want innovation to do?
!!Increase profit, save cost, better service!!Optimise the creativity of employees!!Greater employee engagement!!Improved employee performance!!Optimise intrinsic motivation!!Encourage long term success
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Rewarding with money
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Money is addictive
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it restricts intrinsic motivation
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the focus is on the reward, not creativeproblem solving
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Reward scope
!!Financially get paidmore
!!Politically get betterinformation & listen tothem
!!Socially spend moretime with them and treatthem as superior beings
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What is the role of money
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Motivating for Innovation
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Evolution of Motivation
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Motivation 3.0 Building Blocks
!! Friedmans Type A and Type B personalitieswhere Type A (suffered from hurry-sickness)typically suffered more heart disease
!! McGregors Theory X and Y where:o! Theory X focused on the mediocrity of the masses,
that became the ceiling for possibility
o! Theory Y stating point had unlimited potential notonly for individuals, also for their companies.
!! Type X and Type I where Type X is motivatedby extrinsic rewards and Type I is motivatedby intrinsic rewards.
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Type I
!!Made not born!!Almost always outperforms Type X in long
run
!!Does not disdain money/ recognition!!Is a renewable resource!!Promotes greater physical and mental well
being
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A model for motivation
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Model for Innovation Reward
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Autonomy
!!Acting with choice!!Can be autonomous and interdependant!!Results Only Work Environment:
o! Timeo! Tasko! Techniqueo! Team
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Mastery
!!Employees need goldilocks tasks (not toohard not too easy) to experience FLOWwhich leads to mastery drive:
o! Its a mindseto! It is painfulo! It is an asymptote
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Purpose
!!Purpose provides activation energy forliving
!!The goals of management are usuallydescribed in words like efficiency,advantage, superior, focus, differentiation.As important as these are, they lack thepower to rouse human hearts. Gary Hamel
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Vision
!!Inspiring identity satisfying the sense ofpurpose, significance and pride
!!Clear strategic objectives & criteria forinnovation selection
!!Consistently communicate inspiring vision,(=$&
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What do you want innovation to do?
!!Increase profit, save cost, better service!!Optimise the creativity of employees!!Greater employee engagement!!Improved employee performance!!Optimise intrinsic motivation!!Encourage long term success
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The desire to do somethingbecause you find it deeply
satisfying and personallychallenging, inspires the highestlevels of creativity.
Theresa Amabile
Professor, Harvard University
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THANK YOU!
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