Revolutionizing the User Experience
Sachin Agarwal
Director of Product Management
The following is intended to outline our general
product direction. It is intended for information
purposes only, and may not be incorporated into any
contract. It is not a commitment to deliver any
material, code, or functionality, and should not be
relied upon in making purchasing decisions.
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relied upon in making purchasing decisions.
The development, release, and timing of any
features or functionality described for Oracle’s
products remains at the sole discretion of Oracle.
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Session Agenda
• Modern User Experience
• User Experience Platform
• Oracle WebCenter Suite
• Q&A
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Modern User Experience
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The Oracle Modern User Experience“It’s not just the user interface”
The seamless integration of functionality
and user interface that:
• Enables users to produce creative insights
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• Empowers users to make timely decisions
• Enhances users ability to complete their work
accurately and efficiently
• Encourages teamwork through collaboration and
communication
5
Oracle WebCenter & Fusion Applications A Unified User Experience
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Oracle Fusion Application - Example
Enterprise Application Integration
Web-based Development
Rich Unified User
Experience
7
Contextual Services
Embedded Analytics
Business Process Integration
7
Improved User EngagementLess Time Learning, More Time being Productive
Visualization Tools Highlight Connections & Hierarchical
Relationships in Organization Relevant
Business Activities
8
Social Network
Associations
Contextual Information & Actions
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Improving Search RelevanceSmarter Search
• Top results are the
items which people
use most often and
like the best
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like the best
• Top authors are the
people who
contributed the items
which people use
most often and like
the best
RecommendationsExtensible, Contextual and Context-free
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Web 2.0
collaboration with
customer & store
managers & integration
to social networking
intelligent search
enables dynamic
q&a of dataBringing it all together
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Web 2.0
visualization
of products, stores
& data
consumable,
in-context BI
embedded in
workflow
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User Experience
Platform
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BUSINESS USERBUSINESS USER IT DEVELOPERIT DEVELOPER
WebCenter DevelopmentTools for both Business Users and IT
• Easily compose business solutions
• Respond to business needs immediately
• Broad choice of development tools
• Leverage business user assembled scenarios
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• Surface enterprise applications to create custom mash-ups
• Target mobile devices and tablets
scenarios
• Build reusable components
• Robust management and rapid upgrade cycles
Improved Productivity IT MANAGEABILITYEFFICIENCY
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A Common Development FrameworkOracle Application Development Framework (ADF)
• Increase Productivity & Ease-of-Use
– Visual and declarative development
– Takes care of the “plumbing” code
– Implements best practices
– 30% improvement over .NET
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• Promote Service Oriented Development
– Re-usable business services
– Composite applications development
• Standards-Based
– Choice of technology, deployment platform
• Common Framework for the Platform
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ADF Faces
Prebuilt – reusable components
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Development ExperienceBroad Choice and Quick Turnaround
Drag & Drop in JDeveloper
BroadChoice of
Development Tools
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Site Resource Manager for Quick
Development
Personalization
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Business User Development ExperienceEasily Assembled by Business Users
1. Represent External Data
2. Create Custom Visualizations
3. Create Reusable Mashups
4. Share to Business Dictionary
Task Flows / Portlets
Pages
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CRM
Data Controls
SQL Web Services XML
Data Sources ERP
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Oracle WebCenter Suite
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Oracle WebCenter SuiteThe Modern User Experience Platform for the Enterprise and the Web
Oracle Fusion Middleware
Oracle WebCenter SuiteModern User Experience Platform
Portals,Websites
CompositeApplications
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Websites
Social,Collaboration
ContentManagement
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CompositeApplications
Portals,Websites
Mash-Ups
Oracle WebCenter SuiteThe Modern User Experience Platform for the Enterprise and the Web
Communities Composer
PortalsEnterprise Applications
Custom Applications
Websites
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Social,Collaboration
ContentManagement
Web Conferencing
Activity StreamsBlogs, Wikis
Web Content Management
Enterprise Content Mgmt
Single Repository
Intelligent Collaboration
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Oracle’s Portal Evolution
Most Scalable Portal and Leader in Internet Web Sites
Leader in Business User Portal and Communities
Best in Class Integration with Oracle Applications
Best Application Mash-Up & Social Computing Platform
Oracle WebCenter
WebLogic Portal 10g
WebCenter Interaction 10g
Oracle Portal 11g
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with Oracle Applications
Best Features of Application Specific Portals
Most Scalable, Industry Leading ECM Platform
Leader in Driving Adoption of Java and Open Standards
11g
Sun Portal
Application Centric Portals
Oracle ECM
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Oracle’s Portal Evolution
WebLogic Portal 10g
WebCenter Interaction 10g
Oracle Portal 11g
Oracle WebCenter
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11g
Sun Portal
Application Centric Portals
Oracle ECM
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Enterprise 2.0 Platform
User ExperienceSocial Computing& Collaboration
Content Management
Enterprise Portals
TeamSpaces
Dashboards Composite Apps & RIA
Collaborative Applications
Multi-Channel Access
Enterprise 2.0 Architecture
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Integration Infrastructure
Search P13N Adapters Content SOA & BPM
Content CRM ERP Legacy Applications
BI Data Sources
Security
Engage in the Conversations!
Twitter: #WebCenter, #E20, #ECM, #Oracle
Facebook: http://facebook.com/OracleE20
http://facebook.com/OracleWebCenter
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Oracle Enterprise 2.0 Group
Oracle’s Enterprise 2.0 blog:http://blogs.oracle.com/enterprise20
Oracle Track@info360In Room 154
1:50 Is Pervasive Governance Part of Your ECM Strategy?Brian Dirking, Oracle
Monica Crocker, Land O’ Lakes
Make pervasive governance part of your ECM strategy so your employees can freely collaborate and
create content that is properly managed
2:40 10 Key Decisions: Your ECM ChecklistMichelle Huff, Oracle
Brian Skapura, American Institute of Architects Kathy Adams/Leslie Becker, The Nature Conservancy
The top ten things you must consider to prepare for an enterprise content infrastructure
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The top ten things you must consider to prepare for an enterprise content infrastructure
3:30 Unlocking The Value of Your Application Content Stephen Schleifer and Brian Dirking, Oracle
Learn how organizations are drastically cutting costs and raising productivity by making content available
in enterprise applications
4:20 Optimize Web Content TargetingMichelle Huff, Oracle
Molly Wenzler, MeadWestvaco
Learn how with Oracle’s revolutionary one-click web content management, in-context updates can be
added to any web application by just dragging and dropping Oracle Content Management services into
your application
Get your Oracle Red Velvet Cupcake!
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Kindle Drawing
• Win A Kindle!
• Load your favorite book on
your Kindle with an Amazon
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your Kindle with an Amazon
Gift Certificate!
Q&AQ&A
Oracle Confidential: Not for Distribution