Transcript
Page 1: Quantum Models of Cognition and Decision

Catarina Moreira Instituto Superior Tรฉcnico, Technical University of Lisbon / GAIPS

7th November 2012

Page 2: Quantum Models of Cognition and Decision

Motivation Example

Classical Probability vs Quantum Probability

Violations of Classical Probability Order of Effects Conjunction Errors The Sure Thing Principle The Double Slit Experiment

Implications and Research Questions

Page 3: Quantum Models of Cognition and Decision

CLASSICAL THEORY QUANTUM THEORY

Andrei Kolmogorov (1933) John von Neumann (1932)

Page 4: Quantum Models of Cognition and Decision

Suppose you are a juror trying to judge whether a defendant is Guilty or Innocent

What beliefs do you experience?

Page 5: Quantum Models of Cognition and Decision

Classical Information Processing

Single path trajectory. Jump between states.

At each moment favors Guilty and another moment favors Innocent

G G I I

Page 6: Quantum Models of Cognition and Decision

Quantum Information Processing

Beliefs donโ€™t jump between each other. They are in a superposition!

G G

I I

G G

I I

Page 7: Quantum Models of Cognition and Decision

Quantum Information Processing

We experience a feeling of ambiguity, confusion or uncertainty about all states simultaneously

Page 8: Quantum Models of Cognition and Decision

Q1. Do you generally think that Passos Coelho is honest and trustworthy? Q2. How about Ramalho Eanes?

Q1. Do you generally think that Ramalho Eanes is honest and trustworthy? Q2. How about Passos Coelho?

A Gallup Poll question in 1997 (N = 1002, split sample) (Politicianโ€™s names differ from the original work)

Moore, D.W. (2002). Measuring new types of question order effects. Public Opinion Quaterly, 66, 80-91

Page 9: Quantum Models of Cognition and Decision

Q1. Do you generally think that Passos Coelho is honest and trustworthy? (50%)

Q2. How about Ramalho Eanes? (60%)

Q1. Do you generally think that Ramalho Eanes is honest and trustworthy? (68%) Q2. How about Passos Coelho? (57%)

Moore, D.W. (2002). Measuring new types of question order effects. Public Opinion Quaterly, 66, 80-91

Page 10: Quantum Models of Cognition and Decision

Q1. Do you generally think that Passos Coelho is honest and trustworthy? (50%)

Q2. How about Ramalho Eanes? (60%)

Q1. Do you generally think that Ramalho Eanes is honest and trustworthy? (68%) Q2. How about Passos Coelho? (57%)

Moore, D.W. (2002). Measuring new types of question order effects. Public Opinion Quaterly, 66, 80-91

18%

3 %

Page 11: Quantum Models of Cognition and Decision

Q1. Do you generally think that Passos Coelho is honest and trustworthy? (50%)

Q2. How about Ramalho Eanes? (60%)

Q1. Do you generally think that Ramalho Eanes is honest and trustworthy? (68%) Q2. How about Passos Coelho? (57%)

Moore, D.W. (2002). Measuring new types of question order effects. Public Opinion Quaterly, 66, 80-91

18%

3 %

Page 12: Quantum Models of Cognition and Decision

Classical Probability cannot explain order of effects, because events are represented as sets and are commutative!

Sample Space Sample Space

A B

P( A โˆฉ B ) = P( B โˆฉ A )

B A

Page 13: Quantum Models of Cognition and Decision

Order of effects are responsible for introducing uncertainty into a personโ€™s judgments.

Judgment 1

Judgment 2

Page 14: Quantum Models of Cognition and Decision

Events

System State

State Revision

Compatible Events

Incompatible Events (quantum only)

Page 15: Quantum Models of Cognition and Decision

Sample space (ฮฉ). Contains a finite number of points N, ฮฉ = { Guilty, Innocent }.

Events are mutually exclusive and sample space is exhaustive.

Combining events obey to logic of set theory

(conjunction and disjunction operations) and to the distributive axiom of set theory.

Page 16: Quantum Models of Cognition and Decision

Hilbert Space (H). Contains a (in)finite number of basis vectors , ๐‘‰ = |๐บ๐‘ข๐‘–๐‘™๐‘ก๐‘ฆ , |๐ผ๐‘›๐‘›๐‘œ๐‘๐‘’๐‘›๐‘ก . Allows complex numbers!

Basis vectors are orthonormal (i.e, mutual exclusive)

Events are defined by subspaces. Combining events obey the logic of subspaces. Does NOT OBEY the DISTRIBUTIVE AXIOM!

Page 17: Quantum Models of Cognition and Decision

|๐‘† =1

2|๐บ๐‘ข๐‘–๐‘™๐‘ก๐‘ฆ +

1

2|๐ผ๐‘›๐‘›๐‘œ๐‘๐‘’๐‘›๐‘ก

Page 18: Quantum Models of Cognition and Decision

State is a probability function, denoted by Pr(.)

Function directly maps elementary events into

probabilities. Pr ๐บ๐‘ข๐‘–๐‘™๐‘ก๐‘ฆ =1

2

Empty set receives probability zero.

Sample space receives probability one.

Page 19: Quantum Models of Cognition and Decision

State is a unit-length vector in the N-dimensional vector space, defined by |๐‘† , used to map events into probabilities

The state is projected onto the subspaces corresponding to an event, and the squared length of this projection equals the event probability.

Page 20: Quantum Models of Cognition and Decision

Pr ๐บ๐‘ข๐‘–๐‘™๐‘ก๐‘ฆ = ๐‘ƒ๐‘” 2=

1

2

2

=1

2

Page 21: Quantum Models of Cognition and Decision

An event is observed and want to determine other probabilities after observing this fact.

Uses conditional probability function.

Pr ๐ผ๐‘›๐‘›๐‘œ๐‘๐‘’๐‘›๐‘ก ๐บ๐‘ข๐‘–๐‘™๐‘ก๐‘ฆ =Pr(๐ผ๐‘›๐‘›๐‘œ๐‘๐‘’๐‘›๐‘ก โˆฉ ๐บ๐‘ข๐‘–๐‘™๐‘ก๐‘ฆ)

Pr(๐บ๐‘ข๐‘–๐‘™๐‘ก๐‘ฆ)

Pr ๐ผ๐‘›๐‘›๐‘œ๐‘๐‘’๐‘›๐‘ก ๐บ๐‘ข๐‘–๐‘™๐‘ก๐‘ฆ = 0

Page 22: Quantum Models of Cognition and Decision

Changes the original state vector by projecting the original state onto the subspace representing the observed event.

The lenght of the projection is used as normalization factor

|๐‘†๐‘” =๐‘ƒ๐‘”|๐‘†

๐‘ƒ๐‘”|๐‘†

Page 23: Quantum Models of Cognition and Decision

|๐‘† =1

2|๐บ๐‘ข๐‘–๐‘™๐‘ก๐‘ฆ +

1

2|๐ผ๐‘›๐‘›๐‘œ๐‘๐‘’๐‘›๐‘ก

|๐‘†๐‘” =1 2 |๐บ๐‘ข๐‘–๐‘™๐‘ก๐‘ฆ

1 2 2

|๐‘†๐‘” = 1|๐บ๐‘ข๐‘–๐‘™๐‘ก๐‘ฆ + 0|๐ผ๐‘›๐‘›๐‘œ๐‘๐‘’๐‘›๐‘ก

Pr ๐ผ๐‘›๐‘›๐‘œ๐‘๐‘’๐‘›๐‘ก = 02 = 0

Page 24: Quantum Models of Cognition and Decision

Can all events be described within a single sample space?

Classical theory: YES! Unicity assumption!

Quantum theory: Only if they share a common basis!

Page 25: Quantum Models of Cognition and Decision

There is only one sample space. All events are contained in this single sample space.

A single probability function is sufficient to

assign probabilities to all events. Principle of Unicity.

Conjunction and disjunction operations are well defined

Page 26: Quantum Models of Cognition and Decision

There is only one Hilbert Space where all events are contained in.

For a single fixed basis, the intersection and union of two events spanned by a common set of basis vectors is always well defined.

A probability function assigns probabilities to all events defined with respect to the basis.

Page 27: Quantum Models of Cognition and Decision

Event ๐ด is spanned by ๐‘‰ = {|๐‘‰๐‘– , ๐‘– = 1,โ€ฆ ,๐‘}, such that ๐‘‰๐ด โŠ‚ ๐‘‰

Event ๐ต by W= {|๐‘Š๐‘– , ๐‘– = 1,โ€ฆ ,๐‘}, such that ๐‘Š๐ต โŠ‚ ๐‘Š

Then the intersection and union of these events is not defined.

Probabilities are assigned to sequences of events

using Luders rule. Distributive axiom does not hold!

Page 28: Quantum Models of Cognition and Decision

Luders Rule: Compute the probability of the sequence of events A followed by B.

Pr ๐ด = ๐‘ƒ๐ด|๐‘† 2 the revised state is |๐‘† =

๐‘ƒ๐ด|๐‘†

๐‘ƒ๐ด|๐‘†

The probability of B has to be conditioned on the first event , that is Pr ๐ต ๐‘†๐ด = Pr ๐ด . Pr(๐ต|๐ด)

Pr ๐ด . Pr ๐ต ๐ด = ๐‘ƒ๐ด|๐‘† 2. ๐‘ƒ๐ต|๐‘†๐ด

2

Page 29: Quantum Models of Cognition and Decision

Pr ๐ด . Pr ๐ต ๐ด = ๐‘ƒ๐ด|๐‘† 2. ๐‘ƒ๐ต|๐‘†๐ด

2

= ๐‘ƒ๐ด|๐‘† 2. ๐‘ƒ๐ต

๐‘ƒ๐ด|๐‘†

๐‘ƒ๐ด|๐‘†

2

= ๐‘ƒ๐ด|๐‘† 2.

1

๐‘ƒ๐ด|๐‘† 2

๐‘ƒ๐ต๐‘ƒ๐ด|๐‘† 2

= ๐‘ƒ๐ต๐‘ƒ๐ด|๐‘†

2 โ‰  ๐‘ƒ๐ด๐‘ƒ๐ต|๐‘† 2

Page 30: Quantum Models of Cognition and Decision

Cx Axis: Passos Coelho Gx Axis: General Ramalho Eanes

Page 31: Quantum Models of Cognition and Decision

Coelho-Eanes Eanes-Coelho

Using a quantum model, the probability of responses differ when asked first vs. when asked second

Page 32: Quantum Models of Cognition and Decision

Passos Coelho is a honest person |๐‘† = 0.8367|๐‘ƒ + 0.5477๐‘ƒ

General Eanes is a honest person

|๐‘† = 0.9789|๐บ โˆ’ 0.2043๐บ Analysis of first question โ€“ Passos Coelho

Pr ๐ถ๐‘ฆ = ๐‘ƒ๐ถ|๐‘†

2 = 0.8367 2 = 0.70 Pr ๐ถ๐‘› = ๐‘ƒ๐ถ|๐‘†

2 = 0.5477 2 = 0.30

Page 33: Quantum Models of Cognition and Decision

Passos Coelho is a honest person |๐‘† = 0.8367|๐‘ƒ + 0.5477๐‘ƒ

General Eanes is a honest person

|๐‘† = 0.9789|๐บ โˆ’ 0.2043๐บ Analysis of first question โ€“ General Eanes

Pr ๐บ๐‘ฆ = ๐‘ƒ๐บ|๐‘†

2 = 0.9789 2 = 0.9582 Pr ๐บ๐‘› = ๐‘ƒ๐บ|๐‘†

2 = โˆ’0.2043 2 = 0.0417

Page 34: Quantum Models of Cognition and Decision

Analysis of the second question

The probability of saying โ€œyesโ€ to Passos Coelho is the probability of saying โ€œyesโ€ to General Eanes and then โ€œyesโ€ to Passos Coelho plus the probability of saying โ€œnoโ€ to General Eanes and then โ€œyes โ€ to Passos Coelho

Pr ๐ถ๐‘ฆ = 0.96 . 0.50 + 0.04 . (0.50) = 0.50

Pr ๐บ๐‘ฆ = 0.70 . 0.50 + 0.30 . (0.50) = 0.50

Page 35: Quantum Models of Cognition and Decision

According to this simplified two dimensional model:

Large difference between the agreement rates for

two politicians in non-comparative context: 70% for Passos Coelho and 96% for General Eanes

There is no difference in the comparative context: 50% for both.

Page 36: Quantum Models of Cognition and Decision

According to this simplified two dimensional model:

Large difference between the agreement rates for

two politicians in non-comparative context: 70% for Passos Coelho and 96% for General Eanes

There is no difference in the comparative context: 50% for both.

Page 37: Quantum Models of Cognition and Decision

Effects on question order

Human Probability Judgment Errors

The Sure Thing Principle

The Double Slit Experiment

Page 38: Quantum Models of Cognition and Decision

โ€œ Linda is 31 years old, single, outspoken and very bright. She majored in philosophy. As a student, she was deeply concerned with issues of discrimination and social justice, and also participated in anti-nuclear demonstrations.โ€ Choose what Linda is more likely to be: (a) Bank Teller; (b) Active in the Feminist Movement and Bank Teller

Morier, D.M. & Borgida, E. (1984). The conjunction fallacy: a task specific phenomena? Personality and Social Psychology Bulletin, 10, 243-252

Page 39: Quantum Models of Cognition and Decision

90% of people answered option (b) over option (a).

People judge Linda to be: โ€œActive in the feminist

movement and a bank tellerโ€ over being a โ€œBank Tellerโ€

Pr ๐น๐‘’๐‘š๐‘–๐‘›๐‘–๐‘ ๐‘ก โˆฉ ๐ต๐‘Ž๐‘›๐‘˜๐‘‡๐‘’๐‘™๐‘™๐‘’๐‘Ÿ โ‰ฅ Pr(๐ต๐‘Ž๐‘›๐‘˜๐‘‡๐‘’๐‘™๐‘™๐‘’๐‘Ÿ)

Morier, D.M. & Borgida, E. (1984). The conjunction fallacy: a task specific phenomena? Personality and Social Psychology Bulletin, 10, 243-252

Page 40: Quantum Models of Cognition and Decision

According to mathematics and logic, we were expecting to find:

Pr(๐ต๐‘Ž๐‘›๐‘˜๐‘‡๐‘’๐‘™๐‘™๐‘’๐‘Ÿ) โ‰ฅ Pr(๐น๐‘’๐‘š๐‘–๐‘›๐‘–๐‘ ๐‘ก โˆฉ ๐ต๐‘Ž๐‘›๐‘˜๐‘‡๐‘’๐‘™๐‘™๐‘’๐‘Ÿ)

Even if we considered: Pr ๐ต๐‘Ž๐‘›๐‘˜๐‘‡๐‘’๐‘™๐‘™๐‘’๐‘Ÿ = 0.03 Pr ๐น๐‘’๐‘š๐‘–๐‘›๐‘–๐‘ ๐‘ก = 0.95

Pr ๐น๐‘’๐‘š๐‘–๐‘›๐‘–๐‘ ๐‘ก โˆฉ ๐ต๐‘Ž๐‘›๐‘˜๐‘‡๐‘’๐‘™๐‘™๐‘’๐‘Ÿ = 0.03 ร— 0.95 = 0.0285 โ‰ค Pr(๐ต๐‘Ž๐‘›๐‘˜๐‘‡๐‘’๐‘™๐‘™๐‘’๐‘Ÿ)

Page 41: Quantum Models of Cognition and Decision

Effects on question order

Human Probability Judgment Errors

The Sure Thing Principle

The Double Slit Experiment

Page 42: Quantum Models of Cognition and Decision

The Sure Thing Principle: โ€œ If under state of the world X, people prefer action A over action B and in state of the world ~X prefer action A over B, then if the state of the world in unknown, a person should always prefer action A over Bโ€ (Savage, 1954)

Savage, L.J. (1954). The Foundations of Statistics. John Wiley & Sons.

Page 43: Quantum Models of Cognition and Decision

At each stage, the decision was wether or not to play a gamble that has an equal chance of winning $2.00 or loosing $1.00.

Three conditions for participants:

Informed they won the first gamble

Informed they lost the first gamble

Did not know the outcome of the first gamble

Tversky, A. & Shafir, E. (1992). The disjunction effect in choice under uncertainty. Psichological Science, 3, 305-309

Page 44: Quantum Models of Cognition and Decision

Results:

If participants knew they won the first gamble, (68%) chose to play again.

If participants knew they lost the first gamble, (59%) chose to play again.

Tversky, A. & Shafir, E. (1992). The disjunction effect in choice under uncertainty. Psichological Science, 3, 305-309

Page 45: Quantum Models of Cognition and Decision

Results:

If participants knew they won the first gamble, (68%) chose to play again.

If participants knew they lost the first gamble, (59%) chose to play again.

If participants did not know the outcome of the first gamble, (64%) chose not to play.

Tversky, A. & Shafir, E. (1992). The disjunction effect in choice under uncertainty. Psichological Science, 3, 305-309

Page 46: Quantum Models of Cognition and Decision

U

W: Believe win 1st play

L: Believe loose 1st play

N

G

N: Decides NOT to play 2nd game

G: Decides to GAMBLE again

Unobserved

๐‘พ|๐‘ผ

๐‘ณ|๐‘ผ

๐‘ต|๐‘พ

๐‘ฎ|๐‘ณ

๐‘ฎ|๐‘พ

๐‘ต|๐‘ณ

Page 47: Quantum Models of Cognition and Decision

Classical theory - Law of total probability Pr ๐บ ๐‘ˆ = ๐‘ƒ๐‘Ÿ ๐‘Š ๐‘ˆ . ๐‘ƒ๐‘Ÿ ๐บ ๐‘Š + Pr ๐ฟ ๐‘ˆ . Pr(๐บ|๐ฟ)

From this law, one would expect: Pr ๐บ ๐‘Š = 0.69 > Pr ๐บ ๐‘ˆ > Pr ๐บ ๐ฟ = 0.59

Tversky & Shafir (1992) found that Pr ๐บ ๐‘ˆ = 0.36 < Pr ๐บ ๐ฟ = 0.59 < Pr ๐บ ๐‘Š

= 0.69

Page 48: Quantum Models of Cognition and Decision

Classical theory - Law of total probability Pr ๐บ ๐‘ˆ = ๐‘ƒ๐‘Ÿ ๐‘Š ๐‘ˆ . ๐‘ƒ๐‘Ÿ ๐บ ๐‘Š + Pr ๐ฟ ๐‘ˆ . Pr(๐บ|๐ฟ)

From this law, one would expect: Pr ๐บ ๐‘Š = 0.69 > Pr ๐บ ๐‘ˆ > Pr ๐บ ๐ฟ = 0.59

Tversky & Shafir (1992) found that Pr ๐บ ๐‘ˆ = 0.36 < Pr ๐บ ๐ฟ = 0.59 < Pr ๐บ ๐‘Š

= 0.69

Page 49: Quantum Models of Cognition and Decision

Quantum theory - Law of total amplitude

Pr ๐บ|๐‘ˆ = | ๐‘Š|๐‘ˆ ๐บ|๐‘Š + ๐ฟ|๐‘ˆ ๐บ|๐ฟ |2

= ๐‘Š|๐‘ˆ ๐บ|๐‘Š 2 + ๐ฟ|๐‘ˆ ๐บ|๐ฟ 2 + +2. ๐‘…๐‘’[ ๐‘Š ๐‘ˆ ๐บ ๐‘Š ๐ฟ ๐‘ˆ ๐บ ๐ฟ . ๐ถ๐‘œ๐‘ ๐œƒ]

To account for Tversky and Shafir results, ๐œƒ must be

chosen such that 2. ๐‘…๐‘’ ๐‘Š ๐‘ˆ ๐บ ๐‘Š ๐ฟ ๐‘ˆ ๐บ ๐ฟ . ๐ถ๐‘œ๐‘ ๐œƒ < 0

Page 50: Quantum Models of Cognition and Decision

Effects on question order

Human Probability Judgment Errors

The Sure Thing Principle

The Double Slit Experiment

Page 51: Quantum Models of Cognition and Decision

A single electron is dispersed from a light

source.

The electron is split into one of two channels (C1 or C2) from which it can reach one of the two detectors (D1 or D2).

Page 52: Quantum Models of Cognition and Decision

Two conditions are examined:

The channel through which the electron passes is observed.

The channel through which the electron passes in not observed.

Page 53: Quantum Models of Cognition and Decision
Page 54: Quantum Models of Cognition and Decision

๐‘ƒ๐‘Ÿ ๐‘1 = 0.5 00.5 0.50.5 0.5

= 0.25 0.25

Pr ๐‘2 = 0 0.50.5 0.50.5 0.5

= 0.25 0.25

Pr ๐‘1๐‘œ๐‘Ÿ๐‘2 = Pr ๐‘1 + Pr ๐‘2 = 0.5 0.5

0.5

0.5

0.5

0.5

0.5 0.5

Page 55: Quantum Models of Cognition and Decision

๐‘1 = 1 2 ๐‘– 01 2 ๐‘– 1 2 ๐‘–

1 2 ๐‘– โˆ’1 2 ๐‘–= โˆ’0.5 โˆ’0.5

๐‘2 = 0 1 2 ๐‘–1 2 ๐‘– 1 2 ๐‘–

1 2 ๐‘– โˆ’1 2 ๐‘–= โˆ’0.5 โˆ’0.5

Pr ๐‘1๐‘œ๐‘Ÿ๐‘2 = ๐‘12 + ๐‘22 = 0.5 0.5

1 2๐‘– 1 2๐‘–

โˆ’1 2๐‘–

1 2๐‘– 1 2๐‘– 1 2๐‘–

Page 56: Quantum Models of Cognition and Decision
Page 57: Quantum Models of Cognition and Decision
Page 58: Quantum Models of Cognition and Decision
Page 59: Quantum Models of Cognition and Decision

๐‘ƒ๐‘Ÿ ๐‘1 = 0.5 00.5 0.50.5 0.5

= 0.25 0.25

Pr ๐‘2 = 0 0.50.5 0.50.5 0.5

= 0.25 0.25

Pr ๐‘1๐‘œ๐‘Ÿ๐‘2 = Pr ๐‘1 + Pr ๐‘2 = 0.5 0.5

0.5

0.5

0.5

0.5

0.5 0.5

Page 60: Quantum Models of Cognition and Decision

๐‘ƒ๐‘Ÿ ๐‘1 = 0.5 00.5 0.50.5 0.5

= 0.25 0.25

Pr ๐‘2 = 0 0.50.5 0.50.5 0.5

= 0.25 0.25

Pr ๐‘1๐‘œ๐‘Ÿ๐‘2 = Pr ๐‘1 + Pr ๐‘2 = 0.5 0.5

0.5

0.5

0.5

0.5

0.5 0.5

Page 61: Quantum Models of Cognition and Decision

๐‘12 = 1 2 ๐‘– 1 2 ๐‘–1 2 ๐‘– 1 2 ๐‘–

1 2 ๐‘– โˆ’1 2 ๐‘–= โˆ’1 0

Pr ๐‘12 = ๐‘122 = 1 0

1 2๐‘– 1 2๐‘–

โˆ’1 2๐‘–

1 2๐‘– 1 2๐‘– 1 2๐‘–

Page 62: Quantum Models of Cognition and Decision

If we do not observe the system

Then, we cannot assume that one of only two

possible paths are taken

In quantum theory, the state is superposed between the two possible paths!

Page 63: Quantum Models of Cognition and Decision

What are the implications of quantum probabilities in Computer Science models?

Bayesian Networks, Markov Networks

A B

C D

E

Unobserved Nodes

Observed Nodes

Page 64: Quantum Models of Cognition and Decision

What are the implications of quantum probabilities in Decision Making?

Decision trees, utility functions, risk management...

Page 65: Quantum Models of Cognition and Decision

What are the implications of quantum theory in machine learning?

A couple of works in the literature state that it is possible!

Page 66: Quantum Models of Cognition and Decision

Busemeyer, J., Wang, Z., Townsend, J. (2006). Quantum Dynamics of Human Decision-Making, Journal of Mathematical Psychology, 50, 220-241

Pothos, E., Busemeyer, J. (2009). A Quantum Probability Explanation for Violations of Rational Decision Theory, Proceedings of the Royal Society B

Busemeyer, J., Wang, Z., Lambert-Mogiliansky, A. (2009). Empirical Comparison of Markov and Quantum Models of Decision Making, Journal of Mathematical Psychology, 53, 423-433

Busemeyer, J., Pothos, E., Franco, R., Trueblood, J. (2011). A Quantum Theoretical Explanation for Probability Judgment Errors, Psychological Review, 118, 193-218

Trueblood, J., Busemeyer, J.(2011). A Quantum Probability Account of Order Effects in Inference, Cognitive Science, 35, 1518-1552

Page 67: Quantum Models of Cognition and Decision

Busemeyer, J., Bruza, P. (2012), Quantum Models of Decision and

Cognition, Cambridge Press

Khrennikov, A.(2010). Ubiquitous Quantum Structure: From Psychology

to Finance. Springer.

Griffiths, R. (2003). Consistent Quantum Theory. Cambridge University

Press.

Moore, D.W. (2002). Measuring new types of question order effects.

Public Opinion Quaterly, 66, 80-91

Morier, D.M., Borgida, E. (1984). The conjunction fallacy: a task specific

phenomena? Personality and Social Psychology Bulletin, 10, 243-252

Tversky, A. & Shafir, E. (1992). The disjunction effect in choice under

uncertainty. Psichological Science, 3, 305-309

Savage, L.J. (1954). The Foundations of Statistics. John Wiley & Sons.

Page 68: Quantum Models of Cognition and Decision
Page 69: Quantum Models of Cognition and Decision

Pr ๐ต = ๐‘ƒ๐ต|๐‘† 2 = ๐‘ƒ๐ต๐ผ|๐‘†

2 = ๐‘ƒ๐ต ๐‘ƒ๐น + ๐‘ƒ๐น |๐‘† 2 = ๐‘ƒ๐ต๐‘ƒ๐น|๐‘† + ๐‘ƒ๐ต๐‘ƒ๐น |๐‘†

2 = ๐‘ƒ๐ต๐‘ƒ๐น|๐‘†

2 + ๐‘ƒ๐ต๐‘ƒ๐น 2 + ๐ผ๐‘›๐‘ก๐ต

๐ผ๐‘›๐‘ก๐ต = 2. ๐‘…๐‘’ ๐‘† ๐‘ƒ๐น๐‘ƒ๐ต๐‘ƒ๐น ๐‘† ๐ถ๐‘œ๐‘ ๐œƒ

๐‘ƒ๐‘Ÿ ๐น Pr ๐ต ๐น = ๐‘ƒ๐ต๐‘ƒ๐น|๐‘†

2


Recommended