Robin Ashford, MSLIS

Online Northwest - February 11, 2011

QR CODES AND AUGMENTED REALITY FOR

MOBILE LIBRARY USERS

 

 

 

 

THIS PRESENTATION BROUGHT TO YOU IN VIDEO

VIA ITUNES

LINKS TO ALL VIDEOS INCLUDED HERE FOR ONLINE VIEWING AND FUTURE REFERENCE

 

WHY FOCUS ON MOBILE USERS?

• Mobile Year in Review 2010

http://www.youtube.com/watch?v=6mCkbrYKQyI

WHAT ARE QR CODES?

• QR CODES – Criss Library

University of Nebraska Omaha

http://www.youtube.com/watch?v=wmak6uKxr2M

• QR Codes For Global Mediahttp://www.youtube.com/watch?v=YoIUpTHUiIY

HOW DO QR CODES WORK?

• QR Codes: How they Work

Miami University Libraries

http://www.youtube.com/watch?v=z7QaUClznXM

MORE ON QR CODES BY LIBRARIES

• QR Codes @ CLC

The College of Lake County Libraries

http://www.youtube.com/watch?v=O6Jk1bfobXA

HOW TO GENERATE QR CODES

• Simple basic QR code generator site – Kaywa

http://qrcode.kaywa.com/http://www.youtube.com/watch?v=fzm7dhtXqvI

• Online Barcode Generator - Free 1D, 2D, GS1 Bar Codeshttp://www.youtube.com/watch?v=LkB0d-sSlgw

CREATE DIGITAL PROFILES & CONTACTS

• Jumpscan - All-In-One QR Codehttp://www.youtube.com/watch?v=iAux63XNcgc

• Other Contact QR Codes

Creating a Contact Code with ScanLifehttp://www.youtube.com/watch?v=TZdWnvCNZ9Q

Create QR-Code Business Cards for Free http://www.youtube.com/watch?v=jJPBuWFEpeI

MICROSOFT TAG PROPRIETARY CODES AND READERS

• Microsoft Taghttp://www.youtube.com/watch?v=OuDTlDfAbWU

VISUAL SEARCH - GOOGLE GOGGLES & QR CODES

• Google Demo Slam: QR Tasty by NYC Resistorhttp://www.youtube.com/watch?v=mfgnGu0WWTY

QR CODE SUCCESSFUL MUSIC CAMPAIGNS WHAT CAN BE LEARNED FROM THESE?

• Zoo Records "Hidden Sound”http://www.youtube.com/watch?v=IwURImYOK1Q

• Lupe Fiasco's LASERS invades Union Square (Note: QR code to scan at 1:13 to end, resolves to excellent example of

mobile site – well worth scanning – take away for libraries?)

http://www.youtube.com/watch?v=R0eYxi9MPPY

MOST ORIGINAL USE OF QR CODES?

• Japanese Cell Phone Tombstoneshttp://www.youtube.com/watch?v=B_t951pF4AE

AUGMENTED REALITY CONCEPT VIDEO

• Augmented Reality – The future of education

http://vimeo.com/groups/gpm/videos/2341387

AUGMENTED REALITY – 3D DESKTOP

• Augmented Reality: See How It Workshttp://www.youtube.com/watch?v=NK59Beq0Sew

• Esquire's Augmented Reality Issue: A Tourhttp://www.youtube.com/watch?v=LGwHQwgBzSI

AUGMENTED REALITY MOVES TO MOBILE

• The world's first mobile Augmented Reality Special Magazine Edition (Junaio AR App)

http://www.youtube.com/watch?v=LRceOYbrVzc

AUGMENTED REALITY 3D MOVES TO MOBILE

• Metaio presents: next generation augmented reality browsing – mobile 3D AR

http://www.youtube.com/watch?v=Tz-lYtzKpTo

• junaio AR Browser with Image Recognition and Tracking for the iPhone - Lego mobile

http://www.youtube.com/watch?v=8jG5Qeh1qlE

LOCATION-BASED AUGMENTED REALITY TOURS / SCAVENGER HUNTS FOR LIBRARIES

• Tagwhat Social Augmented Reality Networkhttp://www.youtube.com/watch?v=DNtpWm_6Dqk

• Junaio AR– Showreel 2010http://www.youtube.com/watch?v=kaIUfaJC4DM

• Layar-worlds first mobile Augmented Reality browser

http://www.youtube.com/watch?v=b64_16K2e08

Hoppala Augmentation Screencast http://www.youtube.com/watch?v=88L3ds7t8Ws

PRACTICAL AUGMENTED REALITY

• Introducing Word Lenshttp://www.youtube.com/watch?v=h2OfQdYrHRs

• Making Life Easier with Augmented Reality http://www.youtube.com/watch?v=_6FMABGBMjY

• Augmented M-Commerce Trying on Glasses App with Face Tracking for iPhone 4

http://www.youtube.com/watch?v=agwFbTwg9HA

THE FUTURE – MIXED REALITIES?

• Nokia Mixed Reality - Nokia Worldhttp://www.youtube.com/watch?v=CGwvZWyLiBU

• A Day Made of Glass... Made possible by Corninghttp://www.youtube.com/watch?v=6Cf7IL_eZ38

YOUTUBE PLAYLISTS

• QR Code Presentation Playlist

http://www.youtube.com/view_play_list?p=74AFDF9783D0DD69

• Augmented Reality Presentation Playlist

http://www.youtube.com/view_play_list?p=B793503A1C5995A4

ADDITIONAL LIBRARY RELATED QR CODE LINKS • Project Gutenberg E-Books via QR Codes

http://www.gutenberg.org/wiki/Main_Page

• Alexander Street Press Music Online Databasehttp://alexanderstreet.com/pressroom/releases/10.0715.mobile.htm

http://www.flickr.com/photos/25095603@N07/4786138594/

• Gale QR Codes to Database Appshttp://www.gale.cengage.com/apps/aml/CollegeLibrary /

http://www.gale.cengage.com/apps/aml/SchoolLibrary /

http://www.gale.cengage.com/apps/aml/PublicLibrary/

• Library Success: A Best Practices Wiki - QR Code Uses

http://www.libsuccess.org/index.php?title=QR_Codes

ADDITIONAL LINKS

• QR Codes and Simple Augmented Reality in Academic Librarieshttp://www.slideshare.net/RobinAshford/qr-codes-simple-augmented-reality-in-libraries- final

• QR Codes and Academic Libraries: Reaching Mobile Usershttp://crln.acrl.org/content/71/10/526.full.pdf+html