CEO - Edward W Savarese 15 Years CEO Personal Computer Products NASDAQ ITEC Former Hewlett Packard Executive Doctorate of Software & Systems Design Columbia University
EVP - Rusty Wright 30 years in senior management roles engineering, operations, marketing & sales AT&T Canada & US West
CTO - Alan F. Miller30 years of engineering Continental Controls Corporation, Data Electronics, Inc. & Personal Computer Products, Inc.
SVP Sales - Anthony Barbara 25 years of distribution sales & marketing experience Cardo Systems, Scala and TrueBlue Wireless
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CEO / Founders Background & Experience
Jan Dehesh-Hind Director of Development Jacobs School of Engineering UCSD Formerly Qualcomm VP & CIO (employee #103)
Dr. Harry J. Saal Formerly Founder & CEO Network General Corporation
Joseph Sigismonti Formerly McDonnell Douglas, HP & Scientific Atlanta
Technical Advisory Team Background and Experience
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} Tablets & Smartphones don’t have printer drivers
} Existing mobile print solutions are not mobile
} Documents don’t print accurately
Business Model - Problem
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AirPrint
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• Requires new Printer• Requires Network Access• Headers/Footers Missing• Page Breaks Missing• Formatting Off• Fonts Not supported
• Requires new printer - connects to HP’s ePrint Servers• Requires Network & Internet Access - Device & Printer• Requires emailing documents to HP cloud print servers• Printer Upgrade Wireless Direct - Not Mobile - Only HP
Apple’s AirPrint Not Mobile
HP’s ePrint Not Mobile
} Enables any Mobile Device to print initially iOS (Apple)/Android (Samsung et. al.)
} Connects directly to a local USB printer (400M+ legacy printers installed)
} Only true mobile - Mobile Print Solution
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PrintViewTM App
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USB B connection located in rear of target printer
USB Printer Cable (included) USB A connector to PrintWiFi
USB B connector to Printer
PrintWiFi / PrintUSB Printer Port
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Connect Phone/Tablet via WiFi Using Phone/Tablet WiFi SettingsDefault WiFi SSID isPrintWiFi_XXXX (as shown on iPad) XXXX is the last four digits of the MAC
Or use USB connection
Connect Phone/TabletUsing USB Cable (Supplied with Mobile Device)
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Select and Open Doc iOS “Open In” PrintView Android “Send To” PrintView
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PrintView - Full Printer Features
Select PrinterEnter OptionsPress Print
Press Print in PrintView
Sources: 1 IDC Sep 2013: Smartphone and Tablet Shipments Forecast 2 IDC Mar 2013: Multi-client Study, Mobile Device Users/Non-Users
IDC Predicts:
2.1 billion Tablets and Smartphones will ship in 20171
75% Smart Mobile Device Users will Want to Print by 20152
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Mobile Printing Market
} Master Distributors - Distributors• Cellular accessory - Carrier stores / kiosks• Tablet & computer accessory – Electronic Retail
} Mixture of Direct & Distribution Sales• Enterprise and OEM customers
} Direct Sales & Distribution Sales• Printer Manufacturers (Samsung/Dell)• Phone Manufacturers (Samsung NDA)
Marketing Strategies
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ImageTech Momentum
Mar 2014Initial MFG
Oct 2013Initial MFG
Q3 2014Volume Production
Nov 2012First Customer Product Demo
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April 2013 North American Master DistributorConcept 101
Jun 2012Product Concept & Initial Funding
Product Pricing & Retail Margins
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USB Capability
WiFi & USB Capability
MSRP RetailerGPM
} PrintUSB $ 99.99 Over 40%
} PrintWiFi $179.99 Over 40%