- 1. Karmele Redn Alba Peinado Maialen Ilincheta
2. HISTORY
- 1999 acquired by Inditex Group.
Stradivarius 3. Treble clef, its logo
- Represents: the rhythm,dinamism and brand distinction.
4. Inditex Group
- 1985 Creation of Inditex.
- Groupoperates on 5.000 shops.
5. CURRENT SITUATION
Reasons of success 6.
- Spirit: Femenine, fresh and creative.
- Try to make a good impresin.
Stradivarius essense 7.
- 573 stores in 42 countries
Stores 8.
- Latest fashion confortable store, relaxed.
- Incorporates exclusive desings.
Stradivarius store 9. SWOT
- After-sales advantages In the center of the city
- Low prices medium quality
- Low cost of advertising distribution centres
- Expanding globally Very competitive
- New points of sales Current economic
- Increase the sales Demanding customers
10. STRATEGIES
- Make new desingslook modern
11.
THE END