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Post event synopsisAn interactive dialogue - Sustainable Social Business Models as an efective form
of Corporate Social Responsibility investments
4th June, 2011
Ahmedabad
Inaugurated by Mr Asit Vora, Mayor, Ahmedabad City
Friday 10 June 2011
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The event
Discussed and supplied options for the utilization of CSR funds.
Discussed and analyzed the scope of PPP models
Imparted CSR education
Deliberated on related CSR ideas with views from a state, corporate, civil society and students
perspective
Established contact and prospective alliances between organizations
Provided an opportunity to participate and engage in solving pressing social issues
Audience Turn out: 87 delegates
Participating Organizations
5th June, 2011.
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It is the role of ALL, government, NGOs, business
houses and people to be aware and responsible
towards development.
The mayor cited many efforts taken by AMC likeSabarmati river front water project, solid waste
management, rehabilitation of slum dwellers and
so on.
PPPs are extremely important for CSR to be
sustainable, profitable and achievable.
Mayor Asit Vora urged entrepreneurs and NGOs
to understand the concept of CSR
Such seminars help to strengthen the concept of
CSR and the role of all the players.
Mr. Asit Vora,
Mayor,
Ahmedabad City
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Ms. Sharon Weir,
Founder,
4th Wheel
The three wheels of development namely the state, international
and multilateral organizations and civil society. The 4th Wheel
is the business sector which the organization focuses on, for
inclusive development.
CSR to us means a shift from random charity which makespeople vulnerable towards a more focused and effective CSR
which results in wholesome/multifacetedgrowth
Sustainability can be looked at from two perspectives - one is
where we try to save/use less resources to meet the needs of
our future generations and the other where the business strives
to meet its triple bottom line ie. People, Planet and Profit which
in turn creates self sustaining modelsResearch, Advocacy and Consulting pertaining to CSR are the
functions through which the 4th Wheel aims to work on its
vision of having socially responsible and responsive business
houses leading to sustainable and inclusive growth and
development
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There has been a paradigm shift from charitable
projects to sustainable and participatory social
responsibility of businesses.
CSR minimizes the negative effects of the
business in the area and maximizes the positive
change of the business in the area.
They are unwritten compliances which have to be
met
Seminar has helped to create networking among
corporates and NGOs.
There needs to be an increase in investment in
terms of time and knowledge towards people.
Mrs. Sushama Oza,
CEO,
Adani Foundation
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Corporates should continue their businesses with
profit maximization philosophy but
simultaneously they should commit to the
following three things
All corporates must focus on the issue of poverty
alleviation and commit their resources to remove
poverty within given time frame
Corporate sector must give priority to social
business creation so that the funds invested gets
recycled several times instead of one time grant
or donations given to NGOs every year.
Social enterprise should be self sustainable,
answerable, quantifiable, replicable, scalable and
transparent.
Mr. Ajay Dixit ,
Sr. Faculty,
Centre for Social Entrepreneurship & CSR,
Entrepreneurship Development Institute of India
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Project Mahek - Addressing Employment Generation
at the Village Level which provides machines to make
Agarbatti (instead of Hand Rolling), has a Buy Back
Guarantee from an agarbatti company under Mission
Mangalam
Started with 15 ladies in October 2010 and in the
process of upscaling the operation to provide
employment to more than 40 ladies from the village and
to expand operations and promote local brands
The project has led to effective financial inclusion and a
positive change in social life
They extended an invitation to initiate such projects in
other villages of AIREP Effort Area, support them by
finding more potential customers for Project Mahek
and urged people to volunteer at any of their already
initiated projects
Mr. Ravin Vyas & Ms. Hiral Mehta,
Project Mehak implemented under
Mission Mangalam of the Government
of Gujarat
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Ashoka is a global association of world's leading social
entrepreneurs with 3000 leading social entrepreneurs as Ashoka
fellows, providing solutions to world's most urgent social
problems
Full Economic Citizenship initiative combines the resources of
businesses and citizen sectors to transform markets
Hybrid value chains provides affordable housing to market
rates to India's informal sector clients and creates markets that
did not exist before
There is a deficit of 24.7 million homes which is a market of US
$250 billion in the affordable housing sector
Develop partnerships between different stakeholders
The process of housing for all - Identify, Develop and Sustain
The model stresses on Powerful alliances, Social impact
innovation and unlocking wealth
Mr. Vishnu Swaminathan,
Director,
Housing for All,
Ashoka Foundation
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Mr. SAtish Trivedi,
Manager,
COmmunity Development,
Tata Chemicals Ltd.
Continuous focus on capacity building and sustainability.
Water management initiative for the Mithapur plant and
township led to the conversion of the co product-salt -being
processed, enhanced and marketed as a high grade table salt
today Tata Salt is India's leading branded salt
Natural Resource Management- .Water Conservation & Water
Management, Agriculture & Animal Husbandry.
Income Generation- SHG, REDP, UDAY Foundation, OKHAI6.
Badhte Kadam
Health & Education - Affirmative Action, Mobile clinic, Aids
awareness and Special camps, Scholarships
Environment Conservation- Mangrove Greening,Biodiversity,
Eco club, Whale shark, Lion Cons.
Group based approach with established partnerships with Govt
and Non Govt Agencies.
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Government spends a lot of money for waste
management and there is a huge opportunity for
CSR investments
A lot of recyclable material like paper, plastics
goes to landfill site
Rag pickers are loosing daily income
People work in hazardous conditions while
handling waste
Indian recycling industry imports raw materials
consuming foreign exchange
More impact on fast depleting natural resources
Mr. Vikrant Kishore,
Entrepreneur and chief worker,
Wealth out of Waste (WOW)
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Waste Management is a large service sector.
It is the responsibility of Citizens but they are not
aware about their Role.
Corporate Culture can play an effective Role to
make effective SWM practices in a most feasible
and adoptable manner.
Innovative ideas and new concepts will make a
Sustainable SWM and will lead us for a Sound
Recycle society
Examples of industry engagement in SWM
Mr. Prashant Pandya,
Dy. Director, Solid Waste Management &
Conservancy Services,
Ahmedabad Municipal Corporation
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An enabling environment should be
created for building partnerships
that benefit communities and involve
business, civil society and the state.
More and more businesses will
become partners in sustainable
development programs and will
measure the changes that these
programs are making to the lives of
the disadvantaged, while deriving
business benefits.
Mr. Aakash Sethi,
Executive Director,
Quest Aliance
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Actionable IdeasAn exercise conducted to generate dialogue on the issues and solutions for
more effective CSR between five different stakeholders in society.
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The state Corporates Ngos/ Civil Society Students Sustainable socialenterprises
Public privatepartnerships forwater and solidwaste management,increase awarenessof citizens, towardscultural integrationand education andskills development
The trend of one offcharity andachieving thelicense to operate inan area
Support-Managerial,technical andfinancial
Young populationwhich needs to bemade aware andeducated aboutsocial responsibility
Regulatoryframework forinvesting in socialbusinesses? Canwe get companiesto invest without atax break ?
Incentive creationfor participation indevelopment bycorporates
The lack of aholistic approachand understanding.Disconnect betweenCSR andemployees of acompany
Serve as amonitoring agencyin society- as awatchdog over illpractices of entities
Develop futureleadership
Is it about the legalentity or the intentof theentrepreneur?
A combination ofthe public sector,private sector andcivil society to work
in collaboration forinclusive andsustainabledevelopment
How to make CSRpart of onesbusiness strategy?Do CSR initiatives
lack quantifiableand measurableimpactassessments
Requirement ofsector specificexpertise (Housing,Livelihoods, Water)
Find a cause andpurpose to worktowards
Are there metrics totrack progress?
Should CSR beowned by alldepartments? Isthere a crossfunctional team?Investing time andknowledge toengage in a
learning process
A model which hasworked for timememorial forefficient socialservice delivery
A growing increasein professionalcareer choicestowards CSR andsocial development
Key issuesidentified:-Investmentmechanisms-Partnershipframeworks-Innovation
Themes of the
discussion
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Feedback and Ideas
Seminar was veryinformative,waste management by AMCis new to me,Ashoka's housing model isalso a very new andinteresting topic to me
Ofcer -Community development Department,TATA chemicals ltd.,Mithapur
You could make the seminar interactive
in terms of dialogues instead of havingpresentations or speeches and lectures;if the ppts were added as part of theconference kit of participants,it would have helped us to reflect beforehand and could come up with moreand better questions
Pramila Mishra Torrent Group Manager, CSR
Presentations made by respectivepresenters helped me to increase
my understanding of CSR and getexposure of certain successful andinteresting models of CSR
Rajeev Mohan, senior technicalspecialist, Swasti
Can we hear moresuccess storiesworking currently ?
Nagasubramanium G manager,(education and skill development)AKRSP (INDIA)
I would want to listenmore from the villagebased NGOs, which deals withreal intensions of the country
Shubham GuptaCIIE
Will you be ableto help students wailing totake up social service projects
network with NGOs?
Ashvin R. PatelNavrachana Education SocietyVadodra
Needs to be more interactive,round table seating arrangementcould have been more eective,need to make such seminarsmore interesting
Rehana RiyawalaSEWA
More corporate participationcan be thought of, a round ofintroduction of all participantsso that we can network in a better way
Hetal Thaker GSPC
Can we create a netwokfor CSR ideas sharing on an onlinedirectory which gives information on
categories of CSR activities beinghandled by dierent institutions
A much neededinitiative to bringvarious experts ona common platformfor exchange of ideas& experiences whichdefinitely helpstrengthen the CSRprograms in the country
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16 Pahelgaon Bungalows,Judges Bungalow Road,Ahmedabad 380015
www.the4thwheel.com
# 079 - 40092492
Thank you
From small
beginnings come
great things.
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