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Page 1: PCO Focus_Andre Vietor

#ICCAWorld iccaworld.com

Session code:

53rd ICCA Congress

ME13

The PCO Focus:

Association Meetings =

Risky business for PCOs?

brought to you by

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"Have associations become too vulnerable or risky for PCOs to handle?"

Session leader: André Vietor

"How do you report your performance to your clients?" Session leader: Roslyn McLeod

"The times are changing - and so must we. Changes in the meetings industry and their impact on conferences, planners and suppliers"

Session leader: Michel Neijmann

Session topics

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February 15th, 2013

Risky business?

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We are in the “people” industry…

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Transparency Honesty

Client protection Commitment

Leadership

… a business called “trust”

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Word of Mouth

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Building reputation

personal corporate

cities clients

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Prefinancing

Bank guarantees

Insurance

Risk sharing

Is this our business?

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Are associations too reliant on single

events and push their partners, in

particular PCO's, to carry more and

more risk on their shoulders?

1 Yes

2 No

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Is the full service PCO model dead in

the association sector?

1 Yes

2 No

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Do we as a professional community

(not individual corporations) effectively

communicate our value to clients?

1 Yes

2 No


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