© Copyright 2012. All rights reserved.
Next-Gen Data Synchronization Prepare Your Business for the Future of Information Management
Real Solutions. Real Results. October 18, 2012
© Copyright 2012. All rights reserved.
Speakers/Presenters Introductions
Melissa Longnecker, Program Manager - IDEA
• 12+ years of experience helping organizations define and achieve strategic goals
• Instrumental in development of the Data Management Platform (DMP) and the DMP pilot program
Boris Ivanov, Senior Software Developer and Partner – Digital Business Architects (DBA)
• 15+ years experience in software development and IT consulting
• 10+ years experience in global data synchronization, including work with the GDSN
• IDEA partnered with Digital Business Architects to develop software for solutions like IRD CERICOMX ® and the DMP
© Copyright 2012. All rights reserved.
Agenda
Please type questions here.
DMP for Manufacturers
Manufacturer Demo
How You Help Your Distributors
Roadmap
Conclusion/Q&A
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The Reality for Manufacturers Ma
nufac
turer
s
Disparate silos of data
Data may not be consolidated
Disparate data silos as a result of:
• M & A growth
• Custom silos for trading partners
• Different company divisions
Data may not be standardized, is out-of-date or is duplicated across silos
MARKETING
CUST. SPECIFIC
ENTERPRISE
ENTERPRISE
MARKETING
CUST. SPECIFIC
ENTERPRISE
MARKETING
CUST. SPECIFIC
© Copyright 2012. All rights reserved.
The Reality for Manufacturers Ma
nufac
turer
s
MARKETING
CUST. SPECIFIC
ENTERPRISE
ENTERPRISE
MARKETING
CUST. SPECIFIC
ENTERPRISE
MARKETING
CUST. SPECIFIC
© Copyright 2012. All rights reserved.
The Reality for Manufacturers Ma
nufac
turer
s
MARKETING
CUST. SPECIFIC
ENTERPRISE
ENTERPRISE
MARKETING
CUST. SPECIFIC
ENTERPRISE
MARKETING
CUST. SPECIFIC
Samer Shehadeh EDI/eCommerce Manager, Cooper Ind.
© Copyright 2012. All rights reserved.
Manu
factur
ers
The Reality for Manufacturers
Use just one application to connect to all partners
2-Way Dialogue
Direct
MARKETING
CUST. SPECIFIC
ENTERPRISE
ENTERPRISE
MARKETING
CUST. SPECIFIC
ENTERPRISE
MARKETING
CUST. SPECIFIC
© Copyright 2012. All rights reserved.
The Reality for Manufacturers
ENTERPRISE
MARKETING
CUST. SPECIFIC 2-Way Dialogue Direct
Samer Shehadeh EDI/eCommerce Manager, Cooper Ind.
© Copyright 2012. All rights reserved. © Copyright 2012. All rights reserved.
How You Help Your Distributors
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How You Help Your Distributors
Buyers
Why do distributors need product information?
Populate web storefronts
Build the foundation for catalogs
Train counter sales team
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How You Help Your Distributors
Improve successful communications between
manufacturers and distributors
Prioritize and meet distributor deadlines for data requests
Distributors send requests to the right manufacturer contacts
Send data in the formats that your distributors require
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How You Help Your Distributors
Distributors can communicate specific product requests down to the item
level so manufacturers can prioritize and organize requests.
Checklist
I have a promotion. Can I get X, Y and Z data? Two-way Communications
Buyers
Yes, sending now!
Got it! Data is great! Thanks!
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How You Help Your Distributors
12
3
6
9
Manufacturer Provided Data
Data Scraped From Websites
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DMP Benefits
Aggregate internal silos of information. Create one version of the truth (supply)
Save time and eliminate redundancy by synchronizing data using one platform (supply)
Generate an online dialogue around your product data to better understand needs and determine scope (supply & demand)
Quickly identify gaps in product information and communicate them to manufacturers (demand)
Be specific with your product data requests to help manufacturers prioritize (demand)
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Implementation
Focus on prioritized business needs to determine scope
• 6, 12, and 18 month goals can be established
IDEA staff works to review requirements and set up needs
• Analysis to determine if new attributes are required
Implementations based on your needs and resource availability
• Quick start supporting manual entry for some
• Detailed planning for M2M connection or multi department planning
Training and support provided in initial phases and on-going
© Copyright 2012. All rights reserved.
Key Roadmap Items
Web Services Connection
User defined layout options
Workflow
Additional out of box connections
Validation reporting
Dashboard enhancements
Required updates for Standards
© Copyright 2012. All rights reserved.
2012 eBiz Forum
View presentations, videos, and photos from Forum 2012 online at
www.idea-ebizforum.com
Connecting with the Data Management Platform (DMP) – Josh Given and Melissa
The Road to Automation & the DMP – Jeff Glaeser, Lorraine Mott and Samer Shehadeh; Cooper Industries
How to Sell the Importance of Data – Samer Shehadeh, Cooper Industries; Peter Vient, OSRAM SYLVANIA; and Dawn Wright-Perry, Milbank Manufacturing.
Connecting the Links of the Supply Chain – Jason Archbold, Border States
Richard Buzun Award Panel Border States and Cooper Industries
© Copyright 2012. All rights reserved.
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