Transcript
Page 1: Media Trade Information, Marketing , Advertising information

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Welcome to

News in the domain of Media | Advertising | Marketing

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Content/ Sections

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Private & Confidential | © Copyright E7 Networks

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Content differentiators

Daily updates on news as and when it appearsNew

s

Weekly interviews of Industry leaders CEOs/ MDs/ Chairmen

Weekly special features with industry perspectives

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Content differentiators [News]

Only Indian news site covering daily news in the domain of: New

s

Media

TelevisionPrintRadioOOHCinemaDigitalMobile

Advertising

Agency

MarketingEvent MarketingSports MarketingCelebrity MarketingDirect MarketingPublic RelationMarket ResearchLaunch PadUpcoming Events

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Content differentiators [AgTalk]

Weekly interviews, covered 6 eminent people so far, 52 different indusrtry leaders will be covered under AgTalk till Dec’10

Ruchi Vijaywargia, Chief Executive Officer, Peoples Samachar [News Paper Publisher]

Carlton Briganza, Managing Director, myopusRadio [Internet Radio Station]

Preyesh Ganatra, Maniging Director, Cloud9 Energy Drink [Brand Owner]

Ishan Raina, Chief Executive Officer, OOH Media, [Out of home media]Monica Tata VP & GM South Asia, Turner InternationalPrenesh Misra, Chairman & Managing Director, Brandscapes World [Market Research]

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Content differentiators [AgExclusive]

Weekly special features with industry perspectives

• GEC: Great Expectation of Content in 2010Adgully exclusive on General Entertainment Channels in India and their content plan for the year 2010

• Kindle all the wayIndian news papers becoming a part of Amazon Kindle

• Can today’s Radio bring back the magic of Binaca Geetmala!

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Content differentiators [AgVoice]

AgVoice is the new initiative, where in Industry leaders will write their heart out. The section is coming up soon.

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About Adgully

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Vital Stats

Source: Google Analytics, Jan 2010

• Total Visitors:

• Absolute Unique Visitors:

• Page Views:

• Pages Per Visit:

• Avg Time Spent:

60,400

2,54,000

4.20

00:9:50

29,837

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83.81%

6.91%

2.24%

0.76%

0.65%

0.65%

0.57%

0.38%

0.38%

0.34%

India

United States

United Kingdom

Singapore

Canada

United Arab Emirates

Australia

Hong Kong

Pakistan

South Korea

Visitors Nationality

Percentage of Visitors came from top 10 countries

Source: Google Analytics, Jan 2010

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25%

23%

11%

9%

9%

7%

6%

9%

1%

Delhi (NCR)

Mumbai

Bangalore

Pune

Chennai

Hyderabad

Calcutta

Others

(Mobile)

Indian Visitor’s Location

Percentage of Visitors came from top cities in India

Source: Google Analytics Jan 2010

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53.12%

46.88%

New vs. Returning

Returning Visitors

New Visitors

Visitors, New Vs Returning

Source: Google Analytics, Jan 2010

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46.88%

5.66%

2.39%

1.60%

1.22%

0.80%

0.76%

0.68%

2.93%

2.20%

2.36%

9.46%

14.10%

8.97%

1 times

2 times

3 times

4 times

5 times

6 times

7 times

8 times

9-14 times

15-25 times

26-50 times

51-100 times

101-200 times

201+ times

Visitors Loyalty

Percentage of Visitors and their no. of visits

Source: Google Analytics, Jan 2010

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Reach

Source: Google Analytics, Jan 2010

Highly optimized site for search engines attracts 40% users every day

Reaching out close to 20,000 users every day through twitter followers

Reaching out close to 40,000 users every day through FB Fans

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User’s General Profile

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Gender

Source: Social Media & Registration data, Jan 2010

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Age

Source: Social Media & Registration data, Jan 2010

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Education

Source: Social Media & Registration data, Jan 2010

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Advertising Properties

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Advertising Properties (Home Page 1st Scroll)

Solus Top Horizontal Bar945X40

Home Page & Inside Pages RHS Top Banners300X60

Home Page & Inside Pages

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Advertising Properties (Home Page 2nd Scroll)

RHS Bottom Banners300X60

Home Page & Inside Pages

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Advertising Properties (Inside Page)

LHS Middle Banners180X150

Inside Pages, Beside Story

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Thanks


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