2015Connect with a Committed AudienceMore than 12,000 elite members of the commercial real estate industry read Commer-cial Investment Real Estate magazine, the flagship publication of the CCIM Institute. Of this select audience, 98% are involved in commercial real estate and average nearly 20 years of industry experience.
CCIM members are the deal makers, game changers, and go-to experts in their local markets. They are the gateway to a national and international network of clients, professional contacts, and industry colleagues, conducting business in 1,000 markets in 30 countries. To reach this influential market, advertise in Commercial Investment Real Estate magazine, and target an even wider audience by taking advantage of CCIM Institute’s online opportunities and industry partner packages.
What Is the CCIM Institute?For more than 50 years, CCIM Institute has been building opportunities in commercial real estate through its respected CCIM education program. CCIM members either have earned or are obtaining the Certified Commercial Investment Member designation. An affiliate of the National Association of Realtors, CCIM Institute is the world’s largest com-mercial real estate brokerage network.
Advertising OpportunitiesAdvertise in CIRE magazine’s six yearly print issues, which are read nearly cover to cover by members and other industry professionals. CIRE is also distributed at CCIM meetings and respected industry and brokerage events.
Advertise on CCIM.com, the go-to site for commercial real estate professionals online. You can also reach a large audience of industry professionals who read CIRE online at CCIM.com/cire. And advertise in CCIM Insider, an e-newsletter delivered directly to CCIM members’ inboxes twice a month.
media planner
Contact Scott Rickles at 770.664.4567 or [email protected] orDan Tomkiewicz at 770.640.1681 or [email protected].
2015Readership Facts
CIRE Magazine
Readers who refer to CIRE ads when making purchase decisions
Readers who refer clients to business services
Top Services Referred by Readers1. Financing2. Legal3. Appraisal4. Construction/design5. Title insurance
Top Services Used by Readers1. Legal2. Accounting3. Financing4. Appraisal5. Title insurance
Top Reader Business Activities1. Brokerage2. Investment3. Leasing
Top Reader Property Sectors1. Office2. Retail3. Industrial4. Land5. Multifamily
Financing Decision Makers: Nearly 80% of CIRE readers help clients obtain financing by:• Contactingcapitalsourcesdirectly• Referringcapitalsourcestoclients• Helpingselectfinancingproviders• Evaluatingfinancingoptions• Determiningfinancingneeds
Readership Profile
98%Involved in commercial
real estate
19.5 yearsAverage years of experience in commercial real estate
52Average age
67%Owner/partner/principal, president, vice president,
or broker
17Average number of
transactions in 2011
Readership Habits
71%Read every issue
60%Spend 45 minutes or more
with each issue
53%Pass each issue along to
one or more people
Source: 2012 National CIRE Reader Survey
91%
86%
Contact Scott Rickles at 770.664.4567 or [email protected] orDan Tomkiewicz at 770.640.1681 or [email protected].
In Every Issue• MARKET TRENDS: News that real
estate professionals can use Contact [email protected]
• CCIM Q & A: Deal-making strategies from the industry’s most recognized experts Contact [email protected]
• FINANCING FOCUS: Practical financing strategies Contact [email protected]
• LEGAL BRIEFS: Issues affecting commercial real estate Contact [email protected]
• INVESTMENT ANALYSIS:Expertperspectives on investment and brokerage topics Contact [email protected]
• TECHNOLOGY SOLUTIONS: Tips for improving business with technology tools Contact [email protected]
For More Information TO ADVERTISE:
Commercial Investment Real Estate is the award-winning magazine of the CCIM Institute, an affiliate of the National Association of Realtors. CIRE magazine reports on current developments and successful business strategies in commercial real estate. Interested in writing for Commercial Investment Real Estate? Send editorial proposalstoExecutiveEditorSaraDrummond at [email protected].
Log on to CCIM.com/cire to read the current issue.
Visit CCIM.com to find out more about the CCIM Institute and the industry’s best education program.
EditorialCalendarJanuary/FebruaryAd insertion deadline: Dec. 2, 2014Submit editorial proposals by: Oct. 1, 2014COVER STORY:
2015 Market Forecast InvestmentNiche:SeniorsHousing
2015 Legislative Outlook
CCIM Live! Conference Recap and 2014 Preview
CRECareerPlanning
March/AprilAd insertion deadline: Feb. 3, 2015Submit editorial proposals by: Dec. 1, 2014 COVER STORY:
Investment PropertyBrokerageNiche:Hospitality
Financing: Who’s Lending?
WorkinginCorporateRealEstate
CommercialRealEstateMarketing
May/JuneAd insertion deadline: March 31, 2015Submit editorial proposals by: Feb. 1, 2015COVER STORY:
What’s Ahead for Retail?InvestmentNiche:Healthcareproperties
CRETechnology
Tips for Working with Lenders
International Property Outlook
July/AugustAd insertion deadline: June 2, 2015Submit editorial proposals by: April 1, 2015COVER STORY:
Office Market TrendsSpecial Section: Midyear Market Analysis
Brokerage Niche: Green Buildings
Secondary Market Opportunities
Insurance Issues
September/OctoberAd insertion deadline: Aug. 4 2015Submit editorial proposals by: June 1, 2015COVER STORY:
Today’s Industrial MarketInvestmentNiche:StudentHousing
Retail Redevelopment
Generating New Business Leads
Legislative Action
November/DecemberAd insertion deadline: Oct. 6, 2015Submit editorial proposals by: Aug. 1, 2015COVER STORY:
Multifamily FocusBrokerage Niche: Restaurants
Top Technology Tools
Capital Markets Update
2015CIRE Magazine
• CCIM EDUCATION: Practical applications of the CCIM education content Contact [email protected]
• REGIONAL OUTLOOK: Local market trends Contact [email protected]
• INTERNATIONAL BEAT: A look at the global markets Contact [email protected]
• DEAL MAKERS: CCIM transaction highlights Contact [email protected]
• CCIM CONNECTIONS: Insights from influential professionals in commercial real estate Contact [email protected]
(subject to change)
Contact Scott Rickles at 770.664.4567 or [email protected] orDan Tomkiewicz at 770.640.1681 or [email protected].
1 page
1/2 page
1/3 page
1/4 page
1/6 page
1X
$4,900
$3,680
$2,760
$2,240
$1,580
Cover 2
Cover 3
Cover 4
1X
$5,400
$5,230
$5,540
3X
$4,740
$3,570
$2,160
$1,870
$1,540
6X
$4,580
$3,470
$2,090
$1,820
$1,500
12X
$4,430
$3,380
$2,040
$1,770
$1,470
3X
$5,150
$4,640
$5,290
6X
$4,920
$4,600
$5,050
12X
$4,700
$4,560
$4,830
Issue
January/February
March/April
May/June
July/August
September/October
November/December
Space Closing
12/2/14
2/3/15
3/31/15
6/2/15
8/4/15
10/6/15
Materials Due
12/16/14
2/19/15
4/14/15
6/16/15
8/18/15
10/21/15
Mailing Date
1/14/15
3/13/15
5/7/15
7/10/15
9/11/15
11/16/15
UNITS
ADVERTISING CLOSING DATES
ADVERTISING DIMENSIONS
SPECIFICATIONS
COVERS
All rates are color/net.
Various digital sponsorships are also available. Contact us for details.
1 page
1/2 pg island4 7/8" x 7"
1/2 pg horizontal7 1/2" x 4 5/8"
1/2 pg vertical3 5/8" x 9 1/2"
1/3 pg square4 7/8" x 4 5/8"
1/3 pg vertical2 3/8" x 9 1/2"
1/4 pg3 5/8" x 4 5/8"
1/6 pg vertical2 3/8" x 4 5/8"
Overall trim 8 1/2" x 10 3/4"
Bleed 8 3/4" x 11"
Live matter 3/8" from trim edge
Spread trim size 17" x 10 3/4"
Spread bleed size 17 1/4" x 11"
Printing method Web offset
Binding method Perfect bound
rates & specs Advertising
2015 CIRE Magazine
Contact Scott Rickles at 770.664.4567 or [email protected] orDan Tomkiewicz at 770.640.1681 or [email protected].
Blue Ribbon Package• Limited to 10 companies• Cost: $20,800 net• Six full-page color ads• Guaranteed placement within the first 10 right-hand pages• Two-month ad on CCIM.com (a $3,000 value)• Two-time tile ad placement in biweekly CCIM Insider e-newsletter (a $2,000 value) • One-time use of 10,000 contacts from CCIM membership list (a $1,700 value)
Red Ribbon Package• Limited to 10 companies• Cost: $11,700 net• Three full-page color ads• One-month ad on CCIM.com (a $1,500 value)• One-time tile ad in biweekly CCIM Insider e-newsletter (a $1,000 value)• One-time use of 5,000 contacts from CCIM membership list (an $850 value)
CCIM Institute also offers Industry Partnerships to select companies. Contact CCIM’s Corporate Outreach department at 800.621.7027, ext. 4492.
Contact Scott Rickles at 770.664.4567 or [email protected]
Dan Tomkiewicz at 770.640.1681 or [email protected]
packagesAdvertising
2015
CCIM.com HomepageThe homepage is the first stop for many site visitors and a first choice for many advertisers. Two stand-alone ad units offer high-demand sizes and positioning.
Category SponsorshipsExclusive ad placement on Newscenter, Networking, and Education category landing pages and on all additional category pages:
• Custom unit on homepage• 180 x 150 on right column of category pages•300 x 250 on left side below the fold of
category pages
CCIM.com/CIREThis is the online home for Commercial Investment Real Estate magazine. Choose CIRE for your brand message or, better yet, combine it with homepage advertising for maximum impact.
HOMEPAGE INVENTORY AND PRICING1
month3
months6
months12
months
Homepage
300 x 250 $ 1,500 $ 1,250 $ 1,050 $ 850
728 x 90 $ 1,300 $ 1,050 $ 850 $ 700
rates & specsAdvertising
2015Online
CATEGORY SPONSORSHIPSChannels (includesHPunitplus300 x 250 and 180 x 150)
1 month
3 months
6 months
12 months
Newscenter N/A $ 3,000 $ 2,600 $ 2,100
Networking N/A $ 3,000 $ 2,600 $ 2,100
Education N/A $ 3,000 $ 2,600 $ 2,100
As the online face of the CCIM Institute, CCIM.com is the go-to destination for commercial real estate deal makers nationwide. This site is rich with content and is your chance to position your brand in front of this highly valued audience. CCIM.com offers three advertising opportunities.
CIRE (ALL PAGES)1 month 3 months 6 months 12 months
300 x 250 Top position $ 1,200 $ 1,000 $ 850 $ 700
300 x 250 Lower position $ 1,050 $ 850 $ 700 $ 575
CIRE Discounts when purchased w/Homepage unit 30%
Contact Scott Rickles at 770.664.4567 or [email protected] orDan Tomkiewicz at 770.640.1681 or [email protected].
CCIM INSIDER BIWEEKLY E-NEWSLETTER1 month 2 months 3 months 4 months
728 x 90 Top banner $ 2,500 $ 2,400 $ 2,300 $ 2,200
180 x 150 Top rectangle $ 2,000 $ 1,900 $ 1,800 $ 1,700
728 x 90 Lower banner $ 1,200 $ 1,100 $ 1,000 $ 900
rates & specsAdvertising
CCIM Insider e-newsletterThe CCIM Institute’s biweekly e-newsletter, CCIM Insider provides CCIM members and other industry professionals with timely information about CCIM events, programs, benefits, and services, as well as up-dates on important commercial real estate industry news and events.
With a circulation of approximately 14,000, CCIM Insider provides a proactive opportunity to send your message straight to the inboxes of the elite members of the CCIM Institute on a biweekly basis.
2015insidere-newsletter
Contact Scott Rickles at 770.664.4567 or [email protected] orDan Tomkiewicz at 770.640.1681 or [email protected].
Single Ad FormatsStandard ad file types: GIF, JPG, PNG•Filesizenottoexceed40K•AnimatedGIFpermissible,animationlengthnotto
exceed 15 seconds•URLmustbeincluded
Rich Media (Flash) ad file types: SWF •Filesizenottoexceed40K•Runlengthnottoexceed15seconds•MustbecompiledwithActionscript2(AS2)•Clicktrackingmaybeaccomplishedeither
with hardcoded URLs or clickTAG •OneclickTAGperfile:multipleURLsmust
be hardcoded•MustprovideURLforclickTAG•clickTAGformat:
on (release) { getURL(clickTAG, “_blank”);
ClickTAG Tutorial can be found at http://www.flashclicktag.com/ •SourceFLAfiles,destinationURL,andallcomponents
(fonts, etc.) should be packaged with ad•Noexpandingorfloatingads
Newscenter Channel = Sold as a Package•Homepage=234x60•Newscenterpages=300x250(leftsidebar
after selector) and 180 x 150 (on the right after the first pod)
Networking Channel = Sold as a Package•Homepage=468x60•Networkingpages=300x250(leftsidebar
after selector) and 180 x 150 (on the right after the first pod)
Education Channel = Sold as a Package•Homepage=86x31•Educationpages=300x250(leftsidebarafter
selector) and 180 x 150 (on the right after the first pod)
Homepage Big Box ad = 300 x 250Homepage Leader Board ad = 728 x 90
CIRE1=300 x 250 (above the fold, on the right)
CIRE2=300x250(belowthefold,ontheleftonthemagazine and issue page, on the right after All CIRE topics on the story page)
digital specsAdvertising
2015CCIM.com
Contact Scott Rickles at 770.664.4567 or [email protected]
Dan Tomkiewicz at 770.640.1681 or [email protected]