December 2013 Confidential
Helping to improve the efficiency of your hiring process whilst reducing your hiring spend
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Maachu - What We Do
“Maachu works with clients to source and filter candidates against clearly
parameterized job requirements more efficiently than existing providers.”
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Maachu - The Benefits We Deliver
“Maachu brings greater efficiencies to the talent acquisition professional by reducing
hiring costs, reducing the time to hire through more precise sourcing, and improving the
quality of candidates delivered.”
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5
Maachu Value Chain
Job Key
Career Pass
Match
Notify
Employers
Candidates
Marketing
Maachu Job KeysCandidate Match NotificationEmployer name give-upInterview confirmation
Matching
Extensive Job Key LibraryReal Time Matching
Maachu Screener
Social Media RecruitmentDetailed Metrics
Maachu Career Pass Job Match Notification
Candidate Name give-upInterview Confirmation
Candidate & Job Value Chain
Hiring Dep’t
HRCandidate
Maachu Screener – Fine Tuning the Candidate Pool
WH
Y IS
TH
E S
CR
EEN
ER
SO
IM
PO
RTA
NT?
Talent Pool“Pay to post” on job
boards not generating interest from high quality
talent
Top Talent have no easy way of
shopping around
Top talent doesn’t trust current online technologies
(privacy concerns)
Hidden Variable Sub-Optimal Difficult
Talent Sourcing - Declining Efficiency
Maachu Takes the Job to the CandidateCandidates become Consumers
Identify
core *
hiring criteri
a from JD
Work with
employer to
config
ure ad + Maac
hu Job
Key™ to fit core
criteria
Use our
screener to refine candidate pool
Advertise the
opportunity (branded
or not brand
ed) using social media
Analyse + fine-tune to
optimize ad conversion results **
Maachu supplies employer with an active pool describing itself in the context of real jobs
Notes:* Core criteria are those that can be quantified using data parameters ** See slide titled ‘ The Conversion Funnel’
Employer supplies Maachu with the Job Description
Five Core Pillars to Maachu’s Electronic Sourcing
Defining jobs and marketing them according to their core criteria
Smart screening capability to identify trade-offs in certain
criteria
Anonymous electronic candidate profiling and matching based off
these criteria
Optimized for mobile for easy application
Pooling of real candidates wanting to be found…who define themselves
against these core criteria
Candidate Ad Conversion Funnel Workflow
PR
OFILE
IS C
OM
PLE
TE A
ND
UN
BIA
SED
Exposed to Ad
Clicked on Ad
Registered
Completed Career Pass
Candidates follow each step towards the ‘Conversion’
Candidates have NO option to skew their CV to the JD
Our USP is that we WON’T allow candidates out of the tunnel until they complete their
CareerPass and upload their CV
Don
e in
5-8
min
ute
s
Upload CV
Targeted Ad & Landing Page
Strong matches >80%
Reuters FXAll Relationship Manager Hong Kong Results (Actual)November 2013
Sales Candidates in Hong Kong
3-5 years of experience
Minimum education: Bachelors
Languages: English, Cantonese, Mandarin
12369843
Candidate Flow
DEEPER
PAR
AM
ER
IZATIO
N IS
C
RIT
ICA
L What’s So Different about Maachu’s Job Profiling?• Deeper parameterization of core criteria is critical to reducing the
pool before a recruiter’s time is allocated!
• Examples include:
Criteria Description Captured in Career sites? Job Boards? LinkedIn?
1 Identification of occupation being sought, then specific position identification
No; Applications are specific to a post
2 Work Permit – related questions; willing to relocate
Rare in Asia-Pac
3 Salary; offered, current, sought Rare; too confidential
4 Garden leave; notice period No; comes later
5 Industry expertise Assumed; not validated
6 Relevant Markets i.e. equities? India? Rarely; leave it to the CV
7 Specific tasks required to perform No; leave it to the CV
8 Specific skills / accreditations/ systems No; leave it to the CV
9 Other skills or specialisms useful to have No; leave it to the CV
MA
AC
HU
DE
LIVE
RS
HA
RD
AN
D S
OFT
BE
NE
FITS
REAL RESULT: Imagine 5 matched candidates within 1-14 days leading to 1 hire!
So What Effect Does “all of this Tech” Have?
Cheaper Faster Better Quality
• Go direct – cut agent’s fees
• Reduce your LinkedIn spend
• Reduce your job board spend
• Cut retention fees
• Stop spending on systems to process those that don’t matter to you
• Faster sourcing /screening/ response turnaround times means freeing up internal recruiter to do more hiring
• Faster screening decreases your overall time to hire which gets people started, faster!
• Less manual errors in screening
• Clean/normalized job and candidate data
• Maachu = same pool quality as LinkedIn; but ours are ready
• Maachu layers in matching to ensure better fit
• Maachu filters imposters
GETTIN
G S
TARTED
How to use Maachu for Talent Pooling?
Build
• Build Maachu Job Keys™ for the roles in our platform• You are in control of how long they are open for• Maachu will continually conduct target advertising whilst requistions are open
Identify
• Identify a portfolio of your “bread and butter” profiles• These will be regular role types month-on-month, quarter- on-
quarter
Pull
• Once the role types start “populating” (pull), Maachu pushes matches to you until you tell Maachu to stop
• Gaps are identified very quickly ie the “Purple Squirrels”?, too many profiles (cut)
Store
• Single database storing all your screening activity for planning. reporting, audit, compliance purposes
• Maachu’s pool is constantly growing – get high level stats on job seekers
Maachu’s Response?
AT T
HE
FOR
EFR
ON
T O
F ELE
CTR
ON
IFICATIO
N
Social
Networks
• We benchmark ourselves against social media programs• We verify that candidates profiles are real, complete and comparable• We target to communities “direct” based on users habits and sites visited
Employe
r Branding
• The anonymity of our site ensures brands with poor rep’ receive the best candidate in a fair and equitable manner
• Higher profile brands can elect to be visible through Maachu website
Data
• Unique structured data model• Client can access and analyse candidate data through various online interfaces• Client can get electronic downloads of the data• Additional derived data sets can be created ie Maachu ValueMe™
Hiring
Internall
y
• HR and TM teams more efficient and can process more hiring• Reduces reliance on agencies• Use Maachu to benchmark against the “live market” applying for jobs
Mobile
Recruitin
g
• Designed from inception for optimal mobile experience• Geo based advertising• Candidates can build their profiles in 5 minutes• Candidates get their match notifications through emails or SMS
Transaction-Based and Transparent Pricing MA
AC
HU
’S P
RIC
ING
FRA
MEW
OR
K
LevelAnnual Sourcing
Cycle Volume
Cost per Sourcing
Cycle
Base Annualized Fee
at Level maximum (USD)
Discounted Annualized Fixed Fee with commit
to Level maximum(USD)
1 Unlimited $800 N/A N/A
2 1101-2000 $900 $2,113,000 $1,690,,400
3 650-1100 $1000 $1,303,000 $1,042,,400
4 401-650 $1100 $853,000 $682,400
5 251-400 $1200 $578,000 $462,400
6 151-250 $1400 $398,000 $318,400
7 66-150 $1600 $258,000 $206,400
8 26-65 $1800 $122,000 $97,600
9 Up to 25 $2000 $50,000 $40,000
• You will receive matches for each Sourcing Cycle completed based on predetermined requirements
• Pricing is based off bands to allow you to fix in fees but also qualify for discounts based off incremental volumes
• Ability to lock in additional 20% discountif you pre-commit to a given level • Pay up front or in arrears – up to you• If Sourcing Cycle not completed, then you pay nothing• If you exceed your initial level, then we invoice you at the new level
Implementation Considerations
We are compatible with all ATS platforms
Maachu’s tech support team will work closely to integrate Maachu with your in-house system, ATS and/or RPO solution
Integration process will be defined at the implementation stage
We will review all technology aspects – security, logins, disaster recovery
Maachu Trials
Trial universe – select several open job roles
Trial resource – assign internal contact to work with Maachu Customer Service
Trial Guidelines – 30 days or 3 Sourcing Cycles
Technology Aspects – assign login(s), initial discussion on feed requirements
Legal – review by HR/legal
Training – Maachu will commit training resources during the trial