through social media marketing EMPOWERED BRANDING
Who’s talking?
We are a group of passionate modern brand builders commi4ed to building your brand on (your organiza8on's) core principles that never change.
Our goal is to create be4er brands by finding big idea. !
We highly value client and brand encounter. Share your stories with us, we’ll be happy to listen
What are we going to talk about?
What is a brand?!Need for branding!
Great Brands!Social Media!
Branding through social media!
A brand is what people say, feel and think about your product, service and company.
A great brand is a great story…
Retold over and over again…
What’s your story?
What’s the need for branding?
Friendship actions build
Friendship actions build Advocacy which sparks
Conversations that lead to
Conversations that lead to recommendations that turn into
Sales which are usually
Sales which are usually Higher in profit and lower in acquisition costs.
What do I need inorder to have a “great” brand?
A winning story [email protected]
Effective communication
[email protected] Interaction
[email protected] Experience
How do I do that?
Social media are conversations [email protected]
h4p://www.flickr.com/photos/pankcho/2855131824/
Social media are conversations powered by these channels [email protected]
h4p://www.flickr.com/photos/pankcho/2855131824/
These conversations are not organized, controlled and cannot be forecasted [email protected]
h4p://www.flickr.com/photos/pankcho/2855131824/
…about what really interest us.
What are your customers talking about?
Socialism Redefined
Wikipedia, Twitter, Flickr, YouTube and Facebook
aren’t just revolutions in online social media. They’re
the vanguard of cultural movement.
Its what you do, and how people talk about you.
“Social Media is about the people! Not about your business. Provide for the people and the people will provide for you.” -‐Ma4 Goulart
Branding through Social media
“ I tell my Facebook friends about your brand. Its not because I like your brand, but rather,
I like my friends.” – Mike Arauz, UnderCurrent
“Whether something brings them joy or pain, when people share and engage in communi8es, they form bonds and rela8onships with
others who acknowledge their situa8on.” – Liana Evans, from post on Search Engine Watch
Are we making relationships yet?
LoudWhistle Branding International
A Great Brand Has a Great Story!
Disclaimer: We are not associated Pringles.