Location Intelligence Overview & Marketplace
Marc HobellEMEA Director
2
PitneyBoweshasanearly100yearlegacyinlocationdatadatingtoourinitialworkwiththeUSPSandotherPosts…
Weutilizethisexpertise,technologyanddatatoenableourclientstogrowtheirbusinessesthroughunmatchedlocation-basedinsights
Our overall approach and philosophy to building
products is to gettobusinessvaluefasterfor
ourclients.
LocationIntelligenceanswersthequestionof“where”
4
5
We enable our users to understand, analyze and ultimately make decisions on data through evaluating
its relevant geography, position in space, and time.
The Result: Location Intelligence
Present FuturePast
Timex
y
z432
321
2
1
1
SpaceGeography
NewLocationIntelligenceusersandusecases
6
Themarketdesiresreal-time location-basedinsights thatinformsanalysis,fuelsinteractions&drivesdecision-making
ConsumerizationofGIShas introduced a wider array of users tothetechnology
Alreadybiglocation data,combinedwithmassiveamountsofsensor&third-partydataplacespressureontechnologytokeepup
7
Choose spatial capabilities based on user and use case.
- Forrester
“”
8
Strong
Currentoffering
Weak
Challengers
Market presence
ContendersStrong
Performers Leaders
Esri
StrongWeak Strategy
Oracle
SAPAlteryx
MapLarge
Pitney BowesPitney Bowes delivers a scalable spatial solution connected for commerce
- Forrester
“
”
9
PitneyBowesIntegratedLocationIntelligenceSuite
10
It’s not just about maps…
11
It’s about the data.
12
UniquelysupportoperationalLocationIntelligence
• A desktop mapping application which provides comprehensiveLocationIntelligencecapabilities
• Basemapcreationandediting• Visualizationandanalysis• Outputandsharinginallforms
• IntegratedwithPitneyBowesLocationIntelligenceSuite
• Easytolearnanduse
• Availablein16languages
• Usedinawidevarietyofverticalmarketsandindustries• Publicsector(planning,emergencyresponse,crimeanalysis)• Telecommunications(networkplanningandoptimisation)• Insurance(riskanalysis,bookanalysis,underwritinganalysis)• Retail and property (site location and analysis,
targetedmarketing)• Andlotsmore!...
13
MapInfoPro®
|
• Aready-to-usebusinessanalysissolutionthatusespowerfulwebmappingcapabilitiestoenableusersto:
• View
• Share
• Query
• Interact
• Edit
• Understand
• Accessbothbusinessand spatialdata
• Onyourfavoritebrowseranddevice.
PitneyBowes| 2017EMEAPartnerConference 14
Spectrum®SpatialAnalyst
Location Intelligence for Business Intelligence
• ProvideconsistentcapabilitiesacrossawidearrayofBIplatforms.
• Leverageexistinginvestmentsindatawarehouses.
• Utilizeexistingaccessmechanisms.(e.g.,web-basedportals)
• MaintainsecuritywithintheBIsolution.
• Rapidlyperformanalysisusingcurrent,accurate,relevantdata.
• Empowerthebusinesstoimprovedecisionmakingandresults.
15
Disruption#2
16
FromDataCollectiontoAnalytics
17
11/30/17 WorldofWatson2016 18
The realization is that ALL companies need to “think spatially” by employing Spatial Analytics
Inreality…weallaskthe“WHERE”questionseveryday
Our DifferentiationDeliverrelevantandactionableinsightsateverytouchpoint
19
We’vereachedatimewherenotonlycanyouliveordiebasedonthequalityofyourproduct,butyouwilldieifyoustaystagnantanalyzingandutilizingdatainthesame
oldway.– TimeWarnerCable
FocusbeyondGIStoaddress theneedsofbusinessandIT
Highperformance&scalability
Easeofuse
GlobalData Catalogue andGeoenrichment capabilities
Fastandaccurateglobalgeocoding
Completenessofsolutionsuite
“
”
Calltoaction
• clientstoLi360!• Reduceoverheadbyallowingthecommunity(andPB
knowledgebase)toprovidetechnicalsupporttoyourclients
• Encourageclientstointeractwiththeirpeers;developbroaderindustryperspectives(togrowusage)
• IfyouarepointingclientstoourYouTubechannel,repointthemtoLi360
• Co-brandedmaterialsareavailabletosupportdemandgeneration
• Becomeactivecommunitycontributors!
• IfyouareregisteredforthePartnercommunity,youarealreadypartofLi360 (logintoPartnersite,thenopenLi360inaseparatetab)
• UpdateyourLi360profilewithyourexpertiseapicture
• JointheprivategroupforLocationIntelligencePartnerstostayinformed
• Showyourexpertiseanddevelopyourfollowing:
• Sharecasestudies,whitepapers,newsandinformation• Participateinconversations– beathoughtleader• Shareeventsyouareattending• Joinothergroupstobepartofspecificdiscussions
(industries,products,etc.)• Considerfacilitatingagroupifyouhaveaspecific
expertiseorinterest
Thank you
MarcHobellEMEADirector0044(0)[email protected]