JapanMusic Industry Presentation
Jarrod Faria
The State of Japan
Population – 127.3 Million
Currency – YEN 1GBP : 132.502
Chart Compiler – RIAJ
Economy – The economy of Japan is the third largest in the world after the United States and the People's Republic of China
Government - The government of Japan is a constitutional monarchy Power is held chiefly by the Prime Minister of Japan and other elected members of the Diet; Japans Legislature – Upper and Lower Houses
The Japanese Market
The Second Largest Music Market in the World
Accounts for 20% World Wide Digital sales
78% World Wide Physical Sales
Global Share of Sales Recoded Music
RepertoireDomestic 80% – Pop, Traditional, Children's, Animation, Classical, Karaoke and Rock
International 20% – Pop, Rock, Disco, Jazz and Fusion
Repertoire – Domestic + International
Domestic Artists
A consistent growth area in the Japanese Market both with debut artist and second debuts
Japanese Music Distribution System
Recorded Music + Digital Music Delivery
Steady Growth of Digital Music Delivery from 12% to 20% and Slow Growth in Music Video Recordings from 12% - 15% in 2008
While Audio Recordings Production has dropped 76% - 65%
Piracy Issues
Piracy issue is unlicensed copying in Taiwan of Japanese Music
Unauthorized file-sharing
81 million music files were illegally downloaded in 2004.
258 million CDs were burned with music in 2004, compared with 200 million CD albums purchased.
Number of illegal music downloads annually is estimated to be more than 407.14 million files in Japan
State of the Local Industry
Between 2000 and 2004 audio music sales fell by 30% - a loss of 200 billion yen ($US 1.8 billion).
The under 20's consumer made up about 60% of CDs sales back in 1998, by 2004 this has dropped to about 40%.
In 2000, 26 albums sold over 1 million copies in Japan, by 2004 this had dropped to 10 albums selling over 1 million.
Millions of Album Sellers - 2008
Digital Music Sales
Digitally in 2008 only One album sold over 3 million copies, Five albums sold a million +
Three Mobile Singles sold over a million digitally
Legitimate Services
There are at least eleven legal sites in Japan, including: Mora, Excite Music Store, OCN Music Store, Listen Music Store, Love Music Store, Ongen, MSN Music, Yahoo! Music Download, ORICON STYLE, music.jp, reco-choku full
Future Growth Areas
In Japan, a predominantly mobile music market, digital sales helped overall trade revenues to growth in the first half of 2008.
140 million mobile singles were sold in 2008, an increase of 26% on the prior year (RIAJ).
Digital was 20% of the overall music market and continuously growing.
Research conducted by RIAJ showed the number of illegal music downloads annually is estimated to be more than 407.14 million files in Japan.
The End
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