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RESORT PLANING AND

DEVELOPMENT

CONTENTS

• Introduction to resort and its element.

• Resort planning and development.• Resort planning process.• Stages in resort development.• Resort planning principles.

RESORT MANAGEMENT

• Definition of RESORT:

Any place or places with pleasant environment and atmosphere conducive to comfort, healthful relaxation and rest, offering food, sleeping accomodation and recreational facilities to the public for a fee (definition per DOT Rules on Accreditation)

RESORT MANAGEMENT

• ELEMENT OF A RESORT:

1. Recreational facilities that draw guests to the facility

2. Housing and Food & Beverage services that cater to people away from home

3. Activities to occupy guests during their stay

RESORT MANAGEMENT

• RESORT PLANING: The modern concept of a resort is

that planned as an integrated development with consideration given to its compatibility with the natural environment and possible benefits to local communities.

RESORT MANAGEMENT

• RESORT PLANING:Economic feasibility analysis: Analysis of the economic costs and

benefits of a project to the entire area, region or country. A project may generate overall positive economic benefits by attracting tourists to the area, but not make a profit in itself.

RESORT MANAGEMENT

• RESORT PLANING:Financial feasibility analysis: The financial rate of return and

profitability of a project based only on its own costs and revenues.

RESORT MANAGEMENT

• RESORT PLANNING PROCESS:1. First, market and product

assessment (referring especially to tourist attractions) is conducted, the resort development objectives, type and size determined in preliminary form, the site selected, and conceptual planning and prefeasibility analysis carried out.

RESORT MANAGEMENT

• RESORT PLANNING PROCESS:

This analysis feeds into more specific determination of facility and land use requirements and infrastructure needs, the regional relationships including access to the site and regional integration, and the environmental and carrying capacity analysis and considerations of community relationships.

RESORT MANAGEMENT

• RESORT PLANNING PROCESS:2. Then the resort and

regional/community relationships plan is prepared, with phasing of development and evaluated environmentally and economically as a basis for deciding on the final plan.

RESORT MANAGEMENT

3. A specific environmental and social impact analysis must be conducted of the plan to ensure that the resort will not result in undue environmentally and economically as a basis for deciding on the final plan.

RESORT MANAGEMENT

4. Then a final-economic and financial feasibility analysis is carried out to make certain that the resort will be economically viable and produce an acceptable financial rate of return. The results of this analysis may also require modifications to the plan.

RESORT MANAGEMENT

5. Finally, the implementation programme is prepared and construction of the first phase begins.

RESORT MANAGEMENT

• OTHER IMPORTANT CONSIDERATIONS1. Successful resorts eventually tends

to overdevelop.2. Leads to environmental problems &

declining resort popularity.

RESORT MANAGEMENT

• OTHER IMPORTANT CONSIDERATIONS3. Local communities to be involved in

key stage of resort planning process.4. This will improve the employment,

operation of commercial facilities, and improved community infrastructure and facilities.

RESORT MANAGEMENT

• OTHER IMPORTANT CONSIDERATIONS5. Resorts should have controlled

access and an efficient but not high-speed road network.

6. Emphasis should be on pedestrians in the resort and

RESORT MANAGEMENT

• OTHER IMPORTANT CONSIDERATIONS7. In larger resorts, use of non-

polluting vehicles such as small battery operated buses to provide general transport within the resort grounds.

RESORT MANAGEMENT

• OTHER IMPORTANT CONSIDERATIONS8. Public access to the resort should

be allowed on a controlled basis including to the main attraction features such as beaches and historic places.

RESORT MANAGEMENT

• OTHER IMPORTANT CONSIDERATIONS9. Conservation-oriented infrastructure

techniques should be applied, such as treatment and recycling of sewage effluent for use in landscape irrigation and use of solar energy for water heating and natural ventilation substituting air conditioning air conditioning

RESORT MANAGEMENT

• OTHER IMPORTANT CONSIDERATIONS10. If sufficient housing for the resort

employees is not already available in nearby communities, then housing will need to be developed neat the resort.

Market & Product Assessment of Area

Determination of Objectives, Type & Size of Resort, including General Environmental Assessment of Area

Resort Site Selection

Resort Concept & Prefeasibility Analysis (with feedback to above steps, project terminated if

determined infeasible)

Determination of Facility & Land

Use Requirements

Regional Relationships

Environmental & Carrying Capacity

Analysis

Access toRegional

Integration

Community RelationshipsDetermination of

Infrastructure Requirements

Formulation of Regional Relationships & Resort Land Use Plan with Phasing of Development (alternative & final plans)

Specific Environmental & Social Assessment(with feedback to plan formulation)

Implementation Program

First Stage Development

Plan Retirement of Later Phases

Implementation of Later Phases

Factors to Consider in resort development

• Resort development involves a difficult trade-off between benefits and unfavorable impacts on the ff. aspects:

1. Economic2. Social 3. Environmental

A. Economic Considerations in Resort Dev’t.

Variables that Determine Profitability

1. Capacity• The more facilities & guests, the

higher the profit• However, capacity is limited by

Physical limitations and Ecological limitations

A. Economic Considerations in Resort Dev’t.

2. Length of the Season• Is the season long enough to earn

profit?

3. Capital Investment• Heavy costs in fixed assets for land,

building and recreational facilities• Long payback period

B. Social Considerations in Resort Dev’t.

• It is imperative for a resort to develop & maintain good relations with the local community

• They are the main source of labor• They are local customers• They provide community services


• The community’s peace & order and general attitude towards tourism and tourists has great impact on tourism movement to the resort

• Resort development would have positive & negative social changes


1. Employment

• Communities welcome the social benefit of job creation in construction & operations

• However, it has employment-related social problems:o Established industries may be

disrupted if they lose good employees who transfer to the resort


o Communities may resent hiring of outsiders for better paying positions

o For local community members working in the resort, exposure to the “high” lifestyle of resorts may cause dissatisfaction w/ his lifestyle & develop a false sense of values anchored on material acquisitions & creature comforts


2. Recreational development

• Residents may resent and resist resort dev’t. if it they don’t have access & are hindered from leisure activities they used to enjoy


3. Infrastructure requirements & demands

• The resort would compete with local community for use of water, energy, transportation & communication resources


4. Lifestyle changes• More wives may take on financial

obligations than their husbands, disrupting traditional social norms

• Residents exposed to tourists’ lifestyles become inclined to spend more specially on imported goods


• Possible increases in prostitution, drug addiction & other crimes as a result of interaction with tourists

5. Congestion• Human traffic• Vehicular traffic

C. Environmental Considerations in Resort Dev’t.

1. Pollution• From fertilizers, pesticides, exhaust

fumes, solid wastes & sewage

2. Conservation• Resort dev’t. may damage the flora &

fauna

C. Environmental Considerations in Resort Dev’t.

1. Aesthetic impact

• Resort development may alter the view & beauty of the natural landscape

STAGES IN RESORT DEVELOPMENT1. Feasibility Analysis & Planning

• Involves forecasting of demand, market analysis, examination of site characteristics and determination of financial feasibility

STAGES IN RESORT DEVELOPMENT2. Construction3. Operations/Management

RESORT PLANNING PRINCIPLESFundamental Concepts• Resort Environment

• Give the resort a distinctive image and character that provides a contrast to the tourist’s home environment

• Environmental Orientation• Allow tourist appreciation of nature at

environmentally sustainable manner

RESORT PLANNING PRINCIPLES• Community Orientation

• Allow tourist interaction with local residents and encourage learning of local culture

RESORT PLANNING PRINCIPLESMulti-discplinary team approach

• Resort marketing analysts• Land use and site planners• Economic & Financial feasibility

analysts• Transportation & other infrastructure

engineers

RESORT PLANNING PRINCIPLES• Hotel architects & resort landscapers• Environmental specialists• Sociologists• Specialists on the activity offered

(such as dive instructors for a dive resort)