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Twitter For Business ���Bootcamp
Why Should Every Business Care About Twitter?
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What is Twitter all about?
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• Share
• Experience
• Connect
• 140
• Listen
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Basics
• Profile
• Display Pic
• Tweet
• Mentions
• ReTweets
• Favorites
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Can you?
• Send a Tweet in 140 characters?
• Micro-Blog
• Respond
• ReTweet
• Follow Tweeps
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Advanced
• Trending Topics (TT’s)
• Hashtags
• Lists
• Search
• Direct Messages
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Trending Topics
• Find out what’s happening Globally or Locally.
• What are people tweeting?
• Community Building via TT’s
• Importance of TT’s for Businesses
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#tags?
• Why #hashtag something?
• What not to #hashtag
• Communicating via #hashtags
• tracking #hashtags
• trending = #hashtags
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Lists
• What are twitter lists?
• Following lists
• Creating lists
• Following without Following
• Power of Lists
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Search
• Overwhelming nature of twitter
• Using basic search
• Advanced search features
• Making sure your tweet is searchable
• Be found & find out
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DM’s
• Public vs. Private
• The power of Direct Messages
• Respecting DM’s
• Spamming
• When not to DM
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Display Pic
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Profile
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Tweets - Like
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Tweet - Fail
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Be
• Friendly
• Approachable
• Open to ideas
• Ask Questions
• Answer
• Build Confidence
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Don’t Be
• Self Obsessed
• Rude
• Negative
• Insulting
• Spam
• Irrelevant
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70-20-10 Mantra
• 70% tweets relevant to your Core area
• 20% tweets on sharing other areas
• 10% casual conversations
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Questions?
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Be a Leader, Be a Friend, Be yourself!
Thank You!
Want to leverage Social Media for your Business? Join us in our next Bootcamp
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