Transcript
Page 1: Ignite Sydney Marketing  - Mobile Marketing Magic - Shane Williamson

mobile marketing magic

Page 2: Ignite Sydney Marketing  - Mobile Marketing Magic - Shane Williamson

themobile world

Page 3: Ignite Sydney Marketing  - Mobile Marketing Magic - Shane Williamson

themobile

ecosystem

Page 4: Ignite Sydney Marketing  - Mobile Marketing Magic - Shane Williamson

the smartphone revolution

Page 5: Ignite Sydney Marketing  - Mobile Marketing Magic - Shane Williamson

marketing with mobile

Page 6: Ignite Sydney Marketing  - Mobile Marketing Magic - Shane Williamson

Messaging(SMS/MMS)

Page 7: Ignite Sydney Marketing  - Mobile Marketing Magic - Shane Williamson

mobile sites & apps

Page 8: Ignite Sydney Marketing  - Mobile Marketing Magic - Shane Williamson

quick response(QR)

Page 9: Ignite Sydney Marketing  - Mobile Marketing Magic - Shane Williamson

augmented reality

Page 10: Ignite Sydney Marketing  - Mobile Marketing Magic - Shane Williamson

bluetooth

Page 11: Ignite Sydney Marketing  - Mobile Marketing Magic - Shane Williamson

Near Field Communications

Page 12: Ignite Sydney Marketing  - Mobile Marketing Magic - Shane Williamson

wearabletechnology

Page 13: Ignite Sydney Marketing  - Mobile Marketing Magic - Shane Williamson

convergence

Page 14: Ignite Sydney Marketing  - Mobile Marketing Magic - Shane Williamson

but if customers don't understand….

then chaos reigns

Page 15: Ignite Sydney Marketing  - Mobile Marketing Magic - Shane Williamson

are they your customer

or is this your customer?

Page 16: Ignite Sydney Marketing  - Mobile Marketing Magic - Shane Williamson

“markets are conversations”

Page 17: Ignite Sydney Marketing  - Mobile Marketing Magic - Shane Williamson

aconversationtool

Page 18: Ignite Sydney Marketing  - Mobile Marketing Magic - Shane Williamson

don't build it,

as they won’t come

Page 19: Ignite Sydney Marketing  - Mobile Marketing Magic - Shane Williamson

a company’sdigital DNA

Page 20: Ignite Sydney Marketing  - Mobile Marketing Magic - Shane Williamson

mobileis

personal