Case Study: HIV Foundation QLD
About the Client
Formed in December 2013 to replace the Queensland Government’s Ministerial
Advisory Committee for HIV/AIDS, HIV Foundation Queensland is dedicated to
reducing HIV transmission and working towards an HIV-free generation. Now operating
as a not-for-profit organisation, the Foundation’s function is to implement comprehensive
prevention programs, increase voluntary testing, treatment uptake, awareness of
transmission and discrimination, and facilitate and support HIV/STI research in
Queensland, all of which are underpinned by the Queensland HIV Strategy 2013-2015.
Client Objective
The Foundation required a custom-designed website underpinned by a Content
Management System (CMS) and designed to target people diagnosed with HIV and to
a greater extent their families, friends and extended networks. In addition to achieving a
“family-friendly” design, the website had to be accessible on mobile devices including
smartphones and tablets, and include a secure and easy-to-use online donations facility
to be used in the near future.
iFactory Solution
To achieve an inclusive, “family-friendly” feel, iFactory’s design approach included clean
lines and minimal colour palette with high quality images of “everyday” Australians in real
life situations. To extend access to whole-of-population, the Drupal website is
responsive for use on mobile devices, is suitable for use on multiple browsers (including
IE8, Firefox 10, Google Chrome and Safari) and on various operating systems (including
Mac and PC). It integrates with Google Language tools, ShareThis (an all-in-one widget
that lets people share any content on the Web with friends via e-mail, social channels
and more), Google Analytics and Vision 6 email marketing to handle email subscriptions.
The site is also WCAG 2.0 (AA) compliant and offers secure, user-friendly functionality
for online donations.
Overall, iFactory attributes the success of the project to the highly collaborative
partnership between Foundation staff and iFactory designers and developers. The
website was successfully unveiled at the 2014 International AIDS Conference in
Melbourne, Australia.
Key website features included:• Drupal as Content Management System (CMS)• Digital Strategy• Responsive web design • Social Media interaction through “ShareThis” • Google Language Tool integration• Google Analytics• Online Donation feature• Payment Gateway through PayPal and credit cards• WCAG 2.0 (AA) compliant
To design a digital solution that is right for you, call iFactory on
+61 7 3844 0577 or email [email protected]: 07 3844 0577
97 Boundary Street West EndBrisbane QLD Australia 4101
www.ifactory.com.au
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