Executive Summary
MadridMayo 2013
Alex Barrera (@abarrera)http://www.press42.com
http://www.slideshare.net/press42 Alex Barrera (@abarrera)
2-3����������� ������������������ pages����������� ������������������ long
http://www.slideshare.net/press42 Alex Barrera (@abarrera)
It’s not a summary of the plan
http://www.slideshare.net/press42 Alex Barrera (@abarrera)
It’s not random facts
http://www.slideshare.net/press42 Alex Barrera (@abarrera)
It’s not the ultimate document
http://www.slideshare.net/press42 Alex Barrera (@abarrera)
First peak
http://www.slideshare.net/press42 Alex Barrera (@abarrera)
Grab
Problem
Solution
Market
Competitive Advantage
Business Model
Team
Financial Projections
Current state
Financial requirements
http://www.slideshare.net/press42 Alex Barrera (@abarrera)
The Grab
Summary within summaryWhy are you the next Google?
http://www.slideshare.net/press42 Alex Barrera (@abarrera)
Haz Problem?
PAINValue Proposition
http://www.slideshare.net/press42 Alex Barrera (@abarrera)
Solution
http://www.slideshare.net/press42 Alex Barrera (@abarrera)
Market
Segmentation
Size
Growth
Dynamics
http://www.slideshare.net/press42 Alex Barrera (@abarrera)
Competitive advantage
http://www.slideshare.net/press42 Alex Barrera (@abarrera)
Business Model
http://www.slideshare.net/press42 Alex Barrera (@abarrera)
The team
http://www.slideshare.net/press42 Alex Barrera (@abarrera)
Financial projections
Sales
Income (key drivers)
Costs (headcount)
Cash flow
IRR
http://www.slideshare.net/press42 Alex Barrera (@abarrera)
Current milestones
http://www.slideshare.net/press42 Alex Barrera (@abarrera)
Financial requirements
http://www.slideshare.net/press42 Alex Barrera (@abarrera)
Grab
Problem
Solution
Market
Competitive Advantage
Business Model
Team
Financial Projections
Current state
Financial requirements
http://www.slideshare.net/press42 Alex Barrera (@abarrera)
http://www.slideshare.net/press42 Alex Barrera (@abarrera)
WTF?