Download pdf - How To Make A Creative Brief For Your Influencer Marketing Progam

TITLE OF YOUR PRESOMake a copy of this file. Then Delete this line ;)How to Make a Creative Brief

For Your Influencer Marketing Program

#mobilegamingCX

Why User-Generated Contentis Critical

At the center of any successful influencer marketing campaign

is strong communication.

#mobilegamingCX


A lot can happen from conception to execution.

#mobilegamingCX


This is where a creative brief comes into play.

#mobilegamingCX

THREE STEPS TO CREATING A CAMPAIGN BRIEF

2

1

3

DO’S AND DONT’S

VISUAL INSPIRATION

CONTENT CHECKLIST

#mobilegamingCX

DO’S AND DON’TS1

Let the influencers know exactly what they are committing to and you can streamline the project’s objectives.

A great do’s and don’ts list is specific enough to be helpful and still gives influencers enough room for creative autonomy.

#mobilegamingCX

VISUAL INSPIRATION2

Moody Bright Minimal Styled/Flatlay

#mobilegamingCX

CONTENT CHECKLIST3

Influencers are often juggling multiple partnerships. Make it easy for your influencer to keep track of everything with a checklist.

Checklists result in less back-and-forth and guarantee a shorter turnaround time.

#mobilegamingCX


P.S. Send the brief before influencers agree to the partnership so they

can get a good idea of the full scope of work.

#mobilegamingCX

Why User-Generated Contentis Critical Here’s what this looks like put together...

#mobilegamingCX

SAMPLE BRIEF

Our newest customer experience product, Product X,is a simple, effective way for teams

to see clear across the internet.

YOU’VE BEEN CHOSEN TO BECOME A #BITLYNETWORK PARTNER!

Help us launch our newest customer experience product, Product X.

#mobilegamingCX

#mobilegamingCX

Why User-Generated Contentis Critical And you’re all set!

DOWNLOAD OUR EBOOK:

bitly.is/improgramTYPE INTO YOUR BROWSER:

WANT TO LEARN MORE ABOUT BUILDING AN INFLUENCER MARKETING PROGRAM?