YOUTH UNEMPLOYMENT Our solution
OPTION SOCIETAL ENTREPRENEURSHIP
4 months to unleash your inner entrepreneur
THEY MADE IT How 27 changemakers created their jobs &
changed their lives in 4 months
INTERESTED ? Apply to the Option Societal Entrepreneurship
What you’!e about to
READ
WE HAVE A "olution
hunting STOP
FOR A JOB
CREATE your own job
HOW
?
JANUARY> MAY 2015 Specialization ESCP Europe @Madrid campus Information & Registration
optione.chaireeee.eu/madrid
A full-time
specialization by
A "chool dedicated to
entrepreneurship part of
ONE OF THE TOP BUSINESS SCHOOLS
in the world
Hi ! I’m Jean-Baptiste Say
One of the founders of ESCP Europe !
TRAIN TO ENTREPRENEURSHIP TRAIN through ENTREPRENEURSHIP
Key take aways
Way of thinking & acting, question the statu quo, take risks, learn from failures, be subversive, co-constructive
Design Thinking, Effectuation, Lean Startup, Pitching
Business Modeling, Business Plan, Community building, Small business marketing, Finance
More than 200 meetings with entrepreneurs, investors, VC, partners, potential clients.
MINDSET
METHODOLY
TOOLBOX
INTERACTIONS
150 CLASS HOURS
600 PROJECT HOURS
150 HOURS IN CLASS
= 20% OF YOUR TIME AND ENERGY
5 PROJECTS = 80% OF YOUR TIME AND ENERGY
TIME & ENERGY REPARTITION
WHEN
?
JANUARY 2015
MAY 2015 to
FOR WHOM
?
CREATE
Open to YOUNG GRADUATES
BUSINESS
DESIGN
ENGINEERING
ART
HUMANITIES …
LIKE THESE GUYS
WHO CAME TO MADRID IN JANUARY 2014
The 27
CHANGEMAKERS
Once upon a time 27 CHANGEMAKERS CAME TO MADRID
fr#
They all had
DIFFERENT BACKGROUNDS
BUSINESS
DESIGN
ENGINEERING
BEAUX-ARTS
HUMANITIES
LAW …
They had been SELECTED for their
CRAZY ENTHUSIASM
OPEN-MIND
ADVENTUROUS SPIRIT
PASSION FOR PEOPLE
GENEROSITY OF EFFORT
INTELLECTUAL CURIOSITY
DESIRE TO MAKE THE WORLD
A BETTER PLACE …
CREATED their jobs
They
SANDRA January 2014 Freelance Designer Now Co-founder of H+
MET New Business Partners
They
SANDRA | MAYLIS | BALIGHA January 2014 Total strangers
Now Co-founders of H+
AN ENTREPRENEUR MINDSET
They developped
They met
FRIENDS for life
THEIR LIVES CHANGED
After the option I decided to give a twist to my professional career as a consultant for the Public Sector. I am now developing an expertise about public policies in favor of entrepreneurs & start-ups, while launching in parallel my own project.
BALIGHA January 2014 Consultant for the public sector Now Consultant for startups & Co-Founder of H+
’’
‘‘
THEY HAVE THEIR OWN
REASONS
To turn my crazy ideas into real entrepreneurial projects
MARTIN January 2014 Industrial Designer Now Co-Founder of WE ARE DATA
’’ ‘‘
To learn by doing & go beyond my limits
MAYLIS January 2014 ESCP Europe student
Now Co-Founder of H+ & Business Development at Nonabox
’’ ‘‘
THIS IS WHAT
THEY’VE DONE
1
THEY BECAME ARTISTS
Artwork creation PEDAGOGICAL GUIDELINES Pick a societal issue
among 6 proposed (Food, Cities, Art..)
Be challenged by an intellectual & an artist
Construct in extreme conditions an artwork to express your reflexion
Present your artwork in an Exhibition
Develop in teams a conceptual reflexion
about the theme
Debate with the 100 Exhibition visitors
Glimpse OF THE ARTWORKS
WORLD FOOD PROPAGANDA CAMPAIGN
WE ARE CITIES
OPPORTUNE TIMING
LET THERE BE LIGHT
EUROPE. A STORY OF SUCCESS.
iROB’ART
2
THEY ORGANIZED AN EVENT WITH
SOCIAL IMPACT
Create a community
Develop strategic partnerships with local actors
Have a social impact on the community
Develop a sustainable business model
Frame a solution to a societal issue
Sustain your community
Event Creation PEDAGOGICAL
GUIDELINES
Glimpse OF THE EVENTS
TEDx ESCPMadrid
100 guests @Espacio Bertelsmann Visit Website
FOODIN’OVACION
Discover gastronomic innovations in Madrid Disco Salad & Market 100 guests @Dgustar Cooking School
Find collaborative solutions to the issue of Ghost Cities Roundtable 50 guests @Madrid International Lab Visit website
WE ARE CITIES
Raise awareness on clothe waste Fashion show with recycled material Sewing workshop & Flea Market 150 guests @Mercado de la Ribera Visit website
REPA ROPA
3
THEY RESOLVED THE CHALLENGES
OF A STARTUP
In teams, analyze deeply the challenge
Choose a startup with a specific challenge
Prototype out of the box solutions
Present your conclusions to a final Jury
Discover the challenges of 7 Spanish startups
Startup Consulting PEDAGOGICAL
GUIDELINES
Marketing strategy to launch in France
Go-2-Market strategy to the USA
Internationalization market study
Feasibility study to launch a new product
Blue Ocean strategy to launch a new product
Strategic plan to mix entrepreneurs’
generations
Blue Ocean strategy to launch a new product
STARTUP CHALLENGES
4
THEY (REALLY) WENT TO VIETNAM
Vietnam Immersion PEDAGOGICAL GUIDELINES Fly to Ho Chi Minh
for one week
Interact with Vietnamese students
Meet public institutions Meet entrepreneurs
RESOLVE THE CHALLENGES
of a Vietnamese company
of a Vietnamese NGO
Explore the Treasures of Vietnam
CLICK ON THE IMAGE TO WATCH THE VIDEO!
4
THEY CREATED THEIR OWN
INNOVATIVE STARTUP
Prototype an out of the box solution
Analyze deeply the societal issue you want to solve
Build-Mesure-Learn In Lean Startup style
Be coached by teachers & mentors
Create a social startup in 48h with Spanish people
Pitch your startup to a Final Jury
Startup Creation PEDAGOGICAL
GUIDELINES
CLICK ON THE IMAGE TO WATCH THE VIDEO!
ENJOY SAIGON NIGHTLIFE
FINAL JURY
WHAT ARE YOU
WAITING FOR
Apply TO JOIN THE 2015 PROMO
CV In English
Cover letter A real sincere one
Flash idea Telling us who you are, what you want to do. Any format is acceptable (video, photo, song, drawing…).
candidature.chaireeee.eu/madrid Upload on:
Ask us YOUR QUESTIONS & DOUBTS
+ 34 622 890 006 Caroline Ladousse | Coordinator Chair of Entrepreneurship ESCP Europe in Madrid
Drinks In Paris & Madrid starting September
Click here to be in contact with us!
http://urlz.fr/v2m
Yes you can click on it!
Creative Commons attributions (source: Flickr) Slide 1: Popicinio Slide 3: Pepe Pont Slide 7: Rock at Hard Eight Slide 8: Snowm Slide 23: Stanfords Travel Slide 40: Gary 9600 Slide 49: Free Parking Slide 57: Instereo007 Slide 63: Brizzle Born and Bred Slide 66: X-Ray Delta One
For any request write to: [email protected]
Thanks and credits