Creating a Profitable Blog: Tips and Tools Overview
JOLYNN OBLAK Marketing Professional/Blogger and Trainer www.jolynnoblak.com
www.JolynnOblak.com
4 Steps to Build a Profitable blog
1. Research Your Competitors and Identify Your Niche
Make sure you know your target market and who the key influencers in your niche
How? Find a topic in your niche that other people are not focused on or find a new way to deliver similar content (video marketing or podcasting as an example)
Why: By separating yourself form the crowd and offering something significant of value that no one else is offering in your niche, you chances of success and opportunity for profit increases
Tool # 1 : Try BuzzSumo This tool allows you to track what blog content is popular and shared on various social media sites
Why I love this tool:
I can see what content is popular and shared often. I can then create a new blog post that is unique and present a point of view not originally addressed in that post
See who is sharing out the popular content and seek them out to build a relationship
4 Steps to Build a Profitable blog
Tool # 2- SEMRush- You can put in your competitors web address and get the top 10 keywords that are driving traffic to their website
Why I love this tool: You can find the most popular keywords people are using to find your competitor site and then you can write content based around those keywords. You post still needs to be a new unique post.
4 Steps to Build a Profitable blog
2.Create Awesome content! Publish high quality content Better to post less often and produce higher quality content
How? Answer questions from your customers (Survey, Email, Ask on Social Media) Write a detailed post over 1000 words. Can increase shares and links Create better posts than your competitors Include plenty of images Link out to relevant posts
Posts with a number in the title will get shared twice as much Create Infographic, lists and group posts (best wordpress plugins post)
4 Steps to Build a Profitable blog
Tool # 1 Canva for Images- Create free images that are visually compelling. Some design elements may cost you a $1 depending on what you choose in your design
Tool # 2 Piktochart for Infographics. Low monthly cost and made for non-designers. You can also pay a freelancer at Fiverr to create one for you too.
Tool # 3 Dlvr.it allows you to automate the initial sharing of your blog posts
Tool # 4 Triberr, Scoop!It allow you to share your content amongst a large audience
4 Steps to Build a Profitable blog
3. Build Profitable Relationships Direct ways: Connect via Social Media, Tweet /Retweet content, leave comments on blogs, guest blogging,
conferences
Create a relationship, make it all about them and your value to their audience. The more you show support /help them, they will reciprocate
How? Build lists on Facebook and Twitter of influencers that you want to follow
www.facebook.com/addlist
https://twitter.com/JolynnO/lists
Use Hootsuite to review and monitor lists and tweets from influencers Retweet, interact, comment on their content
4 Steps to Build a Profitable blog
4. Build a Sales Funnel
4 Steps to Build a Profitable blog
How? Epic Content
It’s not about you!
Lead with great value without the expectations or rewards
Be who you are- be authentic
Go to www.JolynnOblak.com home page to click through to this page (footer)
http://bit.ly/1r3LTKu
Need help building a blog
Instagram Training – Free 5 Day Course
http://www.jolynnoblak.com/instagramtraining/
This training is for you if……
• You are looking to create a deeper relationship and tighter bond with your customers
• You want to create a powerful online brand
• You want to build a following of raving fans who want to buy your products
• You need to create a powerful positioning strategy and promote your products
• You are a newbie and you’re looking for something super easy to start using
• You DON’T want to waste money on ads and you want to get a profile and start marketing today!
Connect with me
Website: www.JolynnOblak.com
YouTube: JolynnTV
Instagram: JolynnOblakMarketing
Twitter: JolynnO
Facebook: Facebook.com/Jolynn.Oblak