Disruptive Technology
- 2010.05.13
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Contents
1. Histories of HDD
2. Disruptive Technology
3. HDD vs. SSD
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Histories of HDD
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Contents
1. Histories
2. Disruptive Technology
3. HDD vs. SSD
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Disruptive Technology
Quantum 8 inch 40 MB hard disk
Mainframe
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Disruptive Technology
Seagate ST 506
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Why???
Rely on sustaining technology
For high profit margin
Overlook disruptive technology
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Top of market share New business
Postpone commercial-
ization
Reach commercializa-
tion
Different Strategy for 3.5inch
Market forecasting of disruptive technology always comes up “NO”Powerful competitiveness at last
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Contents
1. Histories
2. Disruptive Technology
3. HDD vs. SSD
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HDD VS. SSD
HDD SSD
Low price High price
Big capacity Smaller capacity
Long life cycle Short life cycle
Higher power consumption Low power consumption
Lower mechanical reliability High mechanical reliability
High noise Little noise
Lower speed High speed
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HDD VS. SSD for net/notebook
HDD SSD
160GB 40GB
30~80$ About 100$
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Competitive advantage
• HDD
Lower price + High capacity • SSD
Low level for lower price
+ High speed
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Q&A