Sophie WilsonBA (Hons) Graphic DesignOUGD301
09/10/2012
Freebees Honey2-4
Orange Juice5-7
University of LeedsBallet Society8-10
Jessie Leong Photography11-13
FreebeesHoney
Client
Self Initiated/Freebees Honey
Brief
A brand investigation of honey production and development with a focus on ethics and sustainability.
Outcomes
Honey branded jars/packagingPromotional Publication about endangeredhoneybee species within the UKHoney Recipe BookRetail/Graphics PromotionPrinted AdvertisingWebsite (Interactive Information)Packaging Design
Sophie WilsonBA (Hons) Graphic DesignOUGD301
Beekeeping PhotographyVarious sources/Photography creditsImages sourced via Google Images
Ah&Oh StudioBabees HoneyImages sourced via anandoh.com
Sophie WilsonBA (Hons) Graphic DesignOUGD301
OrangeJuice
Client
Self Initiated/Orange Juice ‘Rip it Up’ Tour 2013
Brief
A brand investigation of 1980's Indie/Nu-Wave band, 'Orange Juice', with a focus on promotional branding.
Outcomes
Gig ProgrammePromotional Print/Poster DesignsInteractive WebsiteApp DevelopmentBrand Merchandise (Retail):Tickets, Totes, Badges, T-Shirts, WristbandsPrinted AdvertisementDigital Advertisement
Sophie WilsonBA (Hons) Graphic DesignOUGD301
Sophie WilsonBA (Hons) Graphic DesignOUGD301
Melanie DoulinOffice Space movie posterImages sourced via Behance
Sophie WilsonBA (Hons) Graphic Design OUGD301
BalletSociety
Client
University of Leeds Ballety Society (Carys Blackbourn, President)
Brief
A brand identity investigation of theUniversity of Leeds Ballet Society with a focus on promotional marketing.
Outcomes
Logo/Brand IdentityWebsite/Web DesignWeb & Print AdvertisingProspectus 2012/13Branded HoodieBusiness CardsPromotional Print (various)Letterheads & StationaryTimetable/Society Starter Pack
Sophie WilsonBA (Hons) Graphic DesignOUGD301
University of Leeds Ballet Society HoodiesStock image from ansom-moore.co.uk
U N I V E R S I T Y O F L E E D S
B A L L E T S O C I E T Y
Josip KelavaMelbourne Dance Company 2012Images sourced via Behance
Sophie WilsonBA (Hons) Graphic DesignOUGD301
JessieLeong
Client
Jessie Leong PhotographyBA (Hons) Photography Yr IILeeds College of Art
Brief
A typographic brand investigation of Jessie Leong Photography with a focus on print and digital promotion.
Outcomes
Logo/Brand IdentityWebsite/Web DesignBusiness CardsLetterheads & StationaryThank You Cards/Mail outsDigital Portfolio (A/W 2012)Printed Portfolio (A/W 2012)Networking Development
Jessie LeongRenée: the woman born againImages sourced via Facebook
Jonny Storey Fashion PhotographerDesigned by Matt SetchellImages sourced via mattsetchellcreative.com
Sophie WilsonBA (Hons) Graphic DesignOUGD301
Thankyou
Plans 12/09
Develop and define conceptual,research and initial brand identity design.Send University of Leeds Ballet Societydesigns (logo, brand development) off for final submission and feedback.
Thank you for your timeAny questions?