future of the newspaper industry, if you’re not any of the following skip to the last page news publisher, news manager, news editor, news marketer, just interested in newspapers, we are grateful to newspapers for they’ve freed the press, for new size and formats, interesting and niche papers, flexible delivery options, gazillions of promotions and material better news design, so much opinion, really newspapers have done so much for us, but still something is strangely wrong because today, nobody wants to read yesterday’s news, and surely no one wants to read news they’re not interested in, yes! readership may be cute but don’t feed readers like sheep, readers don’t want to read all the stuff that is being dictated by editorial teams, and readers certainly don’t want to buy several papers to get the opinion they're looking for, besides, we can do all these things much easier online bulentkeles.com
future of the newspaper industry series
grateful to newspapers
if you’re not any of the following skip to the last page• news publisher• news manager• news editor• news marketer• just interested in newspapers
we are grateful to newspapers for…
literally! they didthey’ve freed the press
new sizeand formats
for
papers
forinteresting/
niche
opinion
somuch
flexibledistributi
onoptions
news design
better
for
the gazillion of
and forpromotions & material
really newspapers have done so much for us
thank you newspapers
but something is strangely wrong because still
we arefed withyesterday’snews
news we’re not reallyinterested in
and we’re constantly given
yes! high readership looks cutebut don’t feed uslike sheep
we don’t wantyour dictating news and
opinion
and we certainly don’t want to buyseveral papersto get the opinionwe’re looking for
besides
online news isfree tooand…
it’spersonalized andcustomizable
laptop, iPhonesand digital assistants
are handier
is cheapermore accessible
internetand
high-speed
and yes!
the treesto save
we can’t wait
don’t you think it’s time for a change?
coming up nextnewspaper readershift
thank youfollow me on twitter: bulentkeles | linkedin: bulentkeles | blog: bulentkeles.com