GMC InspireAnders Dyngbo, Nordic Enterprise Manager, [email protected] +45 6015 4012
Martin Frölich, Senior PSO consultant, [email protected] +45 3136 4174
Introduction to GMC Software 1
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Challenges with Customer Communications
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Rapidly changing consumer-technology
and empowered consumers
Multiple silos of information and
technology
Legacy systems preventing the digital
transformation journey
Increased competition from different
industries raising the bar on CCM
Increased compliance and regulatory
directives
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HighlightsForrester ranks GMC as the DOCCM market leader ahead of EMC and HPGMC jumped from rank 6th to 1st in 2 yearsThe best score combination in terms of Current Offering and Strategy: Current offering: 4.14/5 Strategy score: 5/5
Forrester now “believes its (GMC) CCM business is growing faster than overall market.”
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The Forrester Wave™: Document Output For Customer Communications Management, Q1 2014
Gartner CCM Magic Quadrant 2013
HighlightsGartner ranks GMC as a leading player GMC Software has one of the strongest customer experience ratings from users surveyed for this Magic QuadrantGMC Software is one of the providers that shook up —and continues to shake up— the CCM software market
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Product vision
Span the entire customer journey
Streamlinecommunication processes
Transform customer experiences
GMC Inspire Overview
Inspire Designer: Composing powerful multichannel customer communication masterpieces!
GMC Inspire Overview
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Single design GUI for mobile, email, web,
social media and print communications
Omnichannel design and proof – nobody else has
got this!
Batch, interactive and on-demand production
Personalise communications with
variable graphics, charts, images, tables, design
elements and more
Apply complex business rules easily using intuitive wizards
Inspire Designer key points
GMC Inspire Overview
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CCM’s 1st multichannel design preview
GMC Inspire Overview
Amazing view on large monitors• With more space, you can test movement• Only visual consistency validator in CCM
From multichannel to omnichannel• When you can see all the channels
together, it’s beyond multichannel.
Fully operational• Click, swipe and tap all the way
through each and every optimized experience.
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Legacy repurposing in Designer
GMC Inspire Overview
Communication that customers want
GMC Inspire Overview
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Using the power of HTML 5, Dynamic Communications enables you to deliver true omnichannel customer experiences quickly, easily and cost-effectively.
Creating omnichannel experiences
GMC Inspire Overview
Single design and signoff for omnichannel
Interactive, personalized experience
Powerful self-service capabilities
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Data capture capabilities
GMC Inspire Overview
“Dynamic Communications is a key differentiator. Adding
data capture to its core capabilities is opening up
new business opportunities”
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Interactive :Empowering business users
GMC Inspire Overview
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Collaborative solution for the creation, editing, approval, delivery, maintenance of correspondence templates
Service letters, policies, notifications, interview pages, quotes
LOB make changes fast without IT involvement
Fully configurable and compliant approval process within Interactive
Inspire Interactive key points
GMC Inspire Overview
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What happens where?
Template master WFD
Data master WFD
ITAdministrator
Client LOBCommunication Designer
Text blocks
Communication templateResource master WFD
Inspire Designer Interactive Editor (web interface)
Client Front OfficeTransactional User
Customer communication based on template
GMC Inspire Overview
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Templates in Interactive web interface
GMC Inspire Overview
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Screenshot: Task/productivity dashboard
GMC Inspire Overview
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Take a look at some samples!
http://innovation.gmc.net/dyncom/intropage.html
GMC Inspire Overview
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GMC Inspire
GMC Inspire Overview