FREDERICK HERZBERG
DUAL FACTOR THEORY OF MOTIVATION
BY: DR. RENU JAIN
FREDERICK HERZBERGo Frederick Irving Herzberg: April 18th 1923 – January
19th 2000 in Massachusetts.
o He was an American psychologist.
o One of the most influential names in business
management for introducing.
Job enrichment
The motivator-hygiene theory.
About Two Factor Theory Of Motivation
Frederick Herzberg’s well known Two-Factor Theory was designed in year 1959. Based on two hundred Engineers & Accountant feedback collected in the USA regarding their personal feelings towards their working environmental.
Herzberg defined two sets of factors in deciding employees working attitudes & level of performance, named Motivation & Hygiene Factors.
What is motivation….?
Two Factor Theory Of Motivation Motivation factor :-Work condition related to the satisfaction of the need for psychological growth.
Hygiene Factor :-Work condition related to dissatisfaction caused by discomfort or pain.
Motivational & Hygiene FactorMotivation
• Satisfied
Intrinsic Rewards
Hygiene
• Dissatisfied
Extrinsic Rewards
SATISFACTION :Which is mostly affected by the “motivator factors”.Motivation factors help increase the satisfaction but aren’t that affective on dissatisfaction.
DISSATISFACTION :It is the results of the “hygiene factors”.These factors, if absent or inadequate, cause dissatisfaction, but their presence has effect on long-term satisfaction.
INTRINSIC REWARDS
Achievement
Recognition
Personal Growth
Responsibility Career Advancement
Motivational Factors
EXTRINSIC REWARDSRate of pay
Company policies
Job security
Fringe benefits
status
Hygiene Factors
Implementation At Different Proffestion
High Hygiene + High Motivation
High Hygiene +Low Motivation
Low Hygiene + High Motivation
Low hygiene + Low Motivation
Implication Of Two Factor TheoryThis theory emphasize upon job-enrichment so as to
motivate the employees.
The job must utilize the employee’s skills & competencies to the maximum.
Focusing on the motivational factors can improve work-quality.
Thank You