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Page 1: Forget Fans, Get Partners

Friday, February 11, 2011

Page 2: Forget Fans, Get Partners

Kristen Taylor

@kthread

[email protected]

Founder of Galvanize.us and Culinaesthete, ITP Adjunct Professor

Friday, February 11, 2011

Page 3: Forget Fans, Get Partners

Joshua Porter’s Usage Lifecycle

Friday, February 11, 2011

Page 4: Forget Fans, Get Partners

Tap into universal desires.

Friday, February 11, 2011

Page 5: Forget Fans, Get Partners

#huffpuff venting tweets February 10, 2011 6:32pm

Friday, February 11, 2011

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Spot.us:

a microfunding model

Friday, February 11, 2011

Page 7: Forget Fans, Get Partners

Don’t do this. Clone Wars are boring.

Friday, February 11, 2011

Page 8: Forget Fans, Get Partners

Dr. Claw drops

knowledge.

And lobster rolls.*

*Well, he did until he was arrested. is creates a community of mourning.

Friday, February 11, 2011

Page 9: Forget Fans, Get Partners

Reddit Snackit -

e.g. community trait: curiosity

Friday, February 11, 2011

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Communities take action together, in a direction they de"ne.

Friday, February 11, 2011

Page 11: Forget Fans, Get Partners

#WhyMubarakIsLate

to be clever, you must understand community conventions.

Friday, February 11, 2011

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Global Voices offersinternational context(curation of local reaction)

Friday, February 11, 2011

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Pages curated by community experts free up staff

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Repurposing Global Voices content for Tumblr

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KickstarterCurated Pages

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“I just use Facebook mail on my phone to check for numbers.”

- my sister Kassandra, age 25, December 2009

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Communities are not campaigns.

Communities do enjoy ephemera.

Friday, February 11, 2011

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“A social network is crucially different from a social circle,

since the function of a social circle is to curb our appetites

and of a network to extend them.”Adam Gopnik, “How The Internet Gets Inside Us,” The New Yorker, February 14, 2011.

When your community isn’t a circle, kumbaya again.

Friday, February 11, 2011

Page 19: Forget Fans, Get Partners

Kristen Taylor

@kthread

[email protected]

Founder of Galvanize.us and Culinaesthete, ITP Adjunct Professor

my class syllabus in e Atlantic: http://is.gd/communitp

Friday, February 11, 2011


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