FacebookAds-PerformanceReport
FBAdsPerformanceOverview
2,408CLICKS
88,383IMPRESSIONS
395SOCIALCLICKS
2.72CTR(%)
60,727REACH
1FREQUENCY
581PAGELIKES
967.04SPEND
15,505SOCIALIMPRESSIONS
0.40AVERAGECPC
3WEBSITEACTIONS(ALL)
322.35COSTPERALLWEBSITEACTION
%
AUD
AUD AUD
EngagementPerformance
Page
Likes
PageEngagement
PageLikes PageEngagement
29.Jun 6.Jul 13.Jul 20.Jul 27.Jul 3.Aug0
100
200
300
0
250
500
750
Clicks Impressions Frequency Reach PageLikes PageEngagement
YRCWorldwide-PagePostEngagement 1,655 53,435 1 41,643 108 957
YRCWorldwide-likes-Vic 646 31,521 1 22,008 467 517
Remarketing-WebsiteConversions 107 3,427 5 660 6 195
FacebookAds-PerformanceReport
DemographicReach
15538
15538
14225
14225
4599
45991685
1685 717
717 453
453
18-24 25-34 35-44 45-54 55-64 65+
Clicks Impressions Reach Spend(AUD) PageLikes
18-24 373 19,982 15,538 204.09 128
25-34 369 18,495 14,225 223.51 158
35-44 128 6,248 4,599 107.69 91
45-54 87 2,101 1,685 47.71 40
65+ 39 483 453 9.79 2
55-64 37 758 717 12.20 6
FacebookAds-PerformanceReport
GenderTargeting
30994
30994
5954
5954 270
270
male female unknown
Clicks Impressions Reach Spend(AUD)
male 912 40,917 30,994 472.78
female 118 6,815 5,954 128.67
unknown 3 335 270 3.54
FacebookAds-PerformanceReport
AdPlacementPerformance
57608
57608
3565
3565 269
269 195
195
mobile_feed desktop_feed right_hand non_feed
Clicks Impressions Reach Spend(AUD)
mobile_feed 2,297 81,232 57,608 912.57
desktop_feed 102 4,424 3,565 48.37
non_feed 5 850 195 2.46
right_hand 4 1,877 269 3.64
FacebookAds-PerformanceReport
Reach Frequency Impressions Clicks UniqueClicks
CTR(%)
Spend(AUD)
PageLikes
AverageCPC(AUD)
WebsiteActions(All)
CostPerAllWebsiteAction(AUD)
YRCWorldwide-PagePostEngagement
41,643 1 53,435 1,655 1,277 3.10 430.05 108 0.26 0 0.00
YRCWorldwide-likes 22,008 1 31,521 646 567 2.05 500.00 467 0.77 2 250.00
Remarketing-WebsiteConversions
660 5 3,427 107 62 3.12 36.99 6 0.35 1 36.99