EMW 2012Coordination Meeting
27-28 June 2012 Bologna, Italy
Day 1 : Planning EMW 2012Chair: EUROCITIES
TimeActivity Responsible
14.00 – 14.10 Welcome and introduction Mr. Andrea Colombo, Vice Mayor for Mobility and Transport, City of BolognaMs. Pamela Weir, European Commission
14.10 – 14.30 Sustainable Urban Mobility in Bologna Mr. Mauro Borioni, City of Bologna
14.30 – 15.00 Update on EMW thematic guidelines, communication tools and publications
ICLEI and EUROCITIES
15.00 – 16.00 Update from National Coordinators on EMW 2012 promotional activities
NCs
16.00 – 16.30 Coffee break
16.30 – 18.00 Update from National Coordinators on EMW 2012 promotional activities (continued)
NCs
20.00 DinnerCantina Bentivoglio - Via Mascarella, 4/B
Day 2 : Theme & Slogan EMW 2013Chair: ICLEI
Time Activity Responsible
09.30 – 11.00 Theme 2013 – proposals and discussion All
11.00 – 11.30 Coffee break
11.30 – 12.00 Theme 2013 – proposals and discussion (continued)
All
12.00 – 12.25 Update on SUM campaign – presentation and discussion
EUROCITIES
12.25 – 12.30 AOB (including date & location of next meeting)
All
12.30 – 13.30 Lunch‘051’ - Via De' Pignattari 1/f(2 minutes walking from the meeting venue)
13.30 – 16.00 Guided tour around the city centreThe tour will start on the Piazza Maggiore, close to Nettuno Fountain and guide us through the University area. "RITA" - the camera access control system - the pedestrian area and the Tdays (car free weekend initiative) will be widely explained. We will see de development of the pedestrian area in the University district, the electronic pillars and some examples of bike sharing.
Update from the European Coordination
1. Tools & publications
2. Award Procedure
3. Promotional activities
4. Website, social media, newsletter & eGroup
Tools & PublicationsLeaflet
Charter
Toolkit for Designers
Thematic Guidelines
Handbook
Toolkit for Newcomers
Best Practice Guide
EMW Award Procedure
Application form & procedure online early July
New elements:
In order to be selected as a finalist, previous winners should be able to demonstrate that they have substantially increased their efforts Applicants to include selection of meaningful and relevant supporting materials
Jury selected in August/September
Promotional Activities at EU level
Past:Open Days (Brussels, April)ECOMM (Frankfurt, June)EMW workshop Netherlands (Utrecht, June)Sustainable Energy Week (Brussels, June)
Planned:Press release/Press pack (September)Launch event (Brussels Car Free Sunday, 16/09)10 years of CIVITAS (Brussels, 17/09)European Parliament event (Brussels, 18/09)
Website
WebsitePorted to new content management systemNavigation streamlinedHeader updated
Partners AreaReconstructed on new serverFeatures as beforeUpdated guidance document
Website
Visits
Website
About our visitors
Website
About our visitors
Website
Website
Social Media
FacebookTwitterFlickrYouTube
FacebookLikes
FacebookGoing beyond ‘likes’
FacebookShare the stories that make the stories!
FacebookRate of new likes vs unlikes
FacebookWho are our ‘Friends’?
FacebookWho do we like?
Local EMW pagesMore of these would be great!
National coordinator pages / National Government
Related EC campaigns Green Capital / EltisPlus / CIVITAS projects
Stakeholder groupsNeed more variety here
City pagesTying in with awards
TwitterFollowers
TwitterMentions
YouTube
YouTubeViews
YouTube
Newsletter
Three editions so farSubscriptions increasing though gradually
eGroup
Mailing list + archive set [email protected]
Accessible also through Partner Area
Not on it? Let us know!
Any further questions on EU level activities?
Theme/slogan 2013
Aim of this session:
Discussion on proposed themesNew suggestions?Brainstorm on slogans
Next steps:
Final decision by DG ENV & DG MOVECollect ideas on sloganVote on preferred slogan
Theme/slogan 2013
Previous themes/slogans:
2012: Moving in the right direction2011: Alternative Mobility2010: Travel Smarter, Live Better2009: Improving City Climates2008: Clean Air for All2007: Streets for People2006: Climate Change2005: Clever Commuting2004: Safe Streets for Children2003: Accessibility2002: Public Transport, Cycling and Living Streets/Greenways
Suggestions so far…
Multi-modality (DG MOVE)
'Right transport, better mobility''Better mobility choices''Right choice, better mobility'‘Mix and move’‘Mobility allsorts’…
Update on SUM campaign
Launch of website
Campaign website to be launched early July
New elements added:‘Register your activity’Best practice library
Update on SUM campaign
Calls for applications
Call for applications to co-finance campaigning activities: open from early July until 15 October
Call for applications for SUMP award: open from 16 September to 1 November
Update on SUM campaign
National campaigns in target countries
GreeceItalyUKBulgaraiaRomaniaLithuania
Update on SUM campaign
Your potential role/contributionsforwarding the SUM promotion/funding opportunities to national and local stakeholders (NGOs, administrations, local authorities, etc);reviewing the translation of the name/key messages of the campaign;reviewing and accepting online registration of campaign initiatives in your country on www.dotherightmix.eu;identifying and forwarding successful campaign formats to build a virtual library of best practice;establishing links with the SUM campaign via your national campaign website and social media.
… on a voluntary and flexible basis!
Update on SUM campaign
Any further questions?
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