P L A YTHE POWER OF
CREATIVE
good = fun
no onE CAn hAVE fun quITE LIkE mE
“There can be design without play, but that’s design without ideas.”
PAUL RAND
good AT PLAY101
HOW TO bE
dEsIgn =CommunICATIonIts not always pretty. Its not always hard.
It Is always smart. It Is always relevant.(at least the good stuff, anyway...)
dEsIgn =CommunICATIon
Create a list of descriptive words. Choose one word from your list to communicate through experimental photographic studies. each photograph must contain multiples of everyday objects (toothpicks, coins, sticks, leaves, beads, etc) Use as many lighting sources as you can.
cREaTivE Play EXERcisE #1ExPERImEnT wITh PhoTos
Cellophane, iridescent tinsel, peacock feathers, Christmas tree lights, twigs
Cellophane, iridescent tinsel, peacock feathers, Christmas tree lights, twigs
Budweiser sign and glass bottles
eat It. sleep It. dream It. see It. lIve It. wear It. want It. need It. love It. hate It.
dEsIgn =sELf-ConsumIng
vintage anythingdecorative papersFabric swatchesColor swatchesmatchbooksticket stubs
award ribbonsFound objectsleaves / sticksminiature vialswood typehandkerchiefs
cREaTivE Play EXERcisE #2sTART A CoLLECTIon
mAkE somEonE fEEL somEThIng.
Create a list of 10 verbs. allow yourself 30 minutes to photograph as many as you can.this will serve as your own personal Image Bank for future projects.
cREaTivE Play EXERcisE #3TExTuRE sTudIEs
LoVE whAT You do.
LET IT ConsumE You. ITs ok.THE WORld is Full OF insPiRaTiOn and visual cOmmEnTaRy.
RULes of DesigN
fAcebook stUff
UsefUL NoN-DesigN stUff thAt fUeLs yoUR cReAtive woRk
woRk hARd. bE honEsT.Easy TO say, buT HaRd TO dO.
shARE. fAIL. REPEAT.
Creative lunch
maintain a Blog
Comment on Blogs
submit to Competitions
attend a lecture
Initialize a random Conversation
cREaTivE Play EXERcisE #4dIsCuss CREATIVE RITuALs
don’T wAIT foR PERmIssIon.aPOlOgizE laTER iF iT dOEsn’T WORk OuT.
gET hAPPY.angRy PEOPlE makE sTuPid misTakEs. aPaTHETic PEOPlE makE nO EFFORT.
allow yourself a time limit and one guideline.
Identify 10 Beautifully Designed Objects in 10 Seconds
Identify 30 Successful Logos in 30 Minutes
Identify 20 Typefaces in 20 Minutes
cREaTivE Play EXERcisE #5TImIng Is EVERYThIng
bE ThoughTfuL.bE VuLnERAbLE.bE skILLfuL.bE humAn.
cREaTivE Play EXERcisE #6TYPE doodLE book
linziE HunTERsketchbooks
bE A TouRIsTof YouR LIfE.mundanE = EXcEPTiOnalyOu aRE nOT HERE TO bE bOREd.
Y o u