Dr Rebecca EdwardsResearch Fellow
ESRC Third Sector Research Centre
About our research• ‘Environment’ stream of the Third Sector
Research Centre• Three year programme of work exploring the
environment:– Mapping the environmental third sector– Mainstreaming of the environment across the
third sector: policy and implementation– Third sector innovations for low carbon practices
Importance of the third sector in environmental communication
• Third sector and its role in environmental communication
• Third sector is crucial to innovating news ways in communicating environment action:
– Social marketing– Values and frames– Towards an ecopsychology
How could more cross-sector working help?
• Sharing skills and knowledge• Maximising impact• Developing innovation with
capacity building• Many positive examples to
date
It isn’t easy being green…• Developing effective
approaches• Supporting multiple
ways of understanding approaches
• Finding a place in the big ‘green’ society
Learning more about partnership
• Need to know more about the third sector and the environment
• Learn about how cross-sector working can engage society with climate change mitigation and adaptation