Double Degree MSc in Strategic Marketing
Management
Tuesday 8 October 2013
Possibilities during your 2nd yearProgramme Internship Mentor Double
DegreeExchange
Business & Economics (siv.øk)
X X X X
Financial Economics X X XStrategic Marketing Mgmt
X X X
Political Economy X XMSc in Leadership and Organisational Psychology
X X
Professional Accountancy
X X
What is a Double Degree?
•Study at two internationally acclaimed institutions and receive two degrees
•Spend the first academic year at BI and the second academic year at the University of Groningen
•Receive two full degrees completing them in the ”same time” that it would take to earn one
Why go Abroad?Why Double Degree?
International experienceInternational network
Improved languageskills
Cultural experience
New academic impulses
Social experience
Attractive for internationalcompanies
Friends for life
Why take a Double Degree?Benefits!• A one-year cultural and social experience abroad
• A degree from a top ranked international institution in addition to your BI degree
• Possibility to take courses and specializations that are not available at BI
• Exposure to excellent research environments
• An international network
• Excellent preparation for a career in international organisations
University of Groningen•Founded in 1614•Research University• 25.211 registered degree students•2.250 international students (10%)•1.191 PhD students, 50% international
•321 PhD dissertations•± 4,996 research publications•Turnover: 523,7 million
City of Groningen•Founded in 1040•Social, cultural and economic capital of the north of the Netherlands
•University town: 180.000 inhabitants, 45.000 students!
•Ranked 1st in an independent EU survey about quality of life in 75 major European cities.
•Voted Best city centre and Safest city in the Netherlands.
Structures •Groningen University: •3 Bachelor + 1 Master
•Degree MSc Marketing, Marketing Intelligence
Year 1 BI•Strategic Management•Financial Management•Understanding the Consumer•Service Marketing•Brand Management
•Research Methodology•Applied Business Ethics•Marketing Finance•Mutivariate Data Analysis •Research Proposal course (10 credits)
Year 2 Groningen
MSc Marketing, specialising in Marketing Intelligence
•Strategic Marketing – 5 ECTS•Marketing Research Methods – 5 ECTS•Consumer Psychology – 5 ECTS•Market Models – 5 ECTS•Marketing Engineering – 5 ECTS•Customer Models – 5 ECTS
•2 Electives: 10 ECTS
• Thesis 20 ECTS in Spring term Individual
Selection takes place in the first year of your MSc.We are looking for motivated candidates with good GPA’s.
•Double Degree: Recommended GPA average B, no pending subjects• Exchange: Strong C
How to apply – online @BI• Letter of motivation (in English)• CV (in English)
Application deadline: February 1
Who’s Eligible?
Application process
• A two-step process
1. Apply to the International Relations Office– 1 February, 2014
- Nomination beginning of March
2. Apply to the host university– Final offer of the DD place
Costs & Scholarship•You pay tuition to BI
•Loan and scholarship in Lånekassen
•Scholarship: Erasmus
www.lanekassen.nowww.ansa.no
Exchange, International Office: www.bi.edu/exchangeHege Jordheim [email protected] Ouafa Abarkach [email protected]
Double Degree: www.bi.edu/msc/doubledegree Ellen Tobiasson [email protected]
Contact persons
Questions:
Ellen [email protected]
www.bi.edu/outgoing
!Challenge yourself
Apply for a Double Degree