Transcript
Page 1: defyconvention: gravitytank's approach to sustaining an innovative culture

Conventiondefynotes on the spirit of the firm

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this is a take on things from founding partner, Chris Conley

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Defy Convention

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Defy Conventionrefuse to obey

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Defy Conventionwhat is generally done

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✴ to be clear, this is NOT about not submitting time sheets

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Defy Conventionnot for the sake of it, but because things can be better

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It would be great, but: !

“that’s not how things are done” !

“not sure what would happen” !

“nobody pays for that” !

“you should find someone who has done it before”

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An organization must create the conditions to overcome convention, to achieve the creative.

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the company clients & work us our place

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About the companyideas baked into the firm

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Bring a culture of studio to consulting practice

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Do world-class work, remain humble

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Be open about how the company works

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Don’t play office, maintain an even keel

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Creative and operational aspects are equally important

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Share leadership, help others succeed

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Beware of incentive plans, they incent the wrong things

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Don’t be overly competitive there’s plenty of work to go around

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About clients & the workideas about the content of our practice

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Use every project as a way to learn, try something new, and grow

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Inspire clients, empathize with their situation, partner with them

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Engage quickly, share observations and ideas early

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Approach every step in a creative way, design the work

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Strive for clarity More work is not better work

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Take responsibility for mistakes

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About usideas about a community of practice

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We earn our roles from each other

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Our colleagues are way more interesting than we know

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Part of building our company is getting to know each other

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No one role is more important than another

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Our diversity, in skills & points of view, is our strength

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We use our judgement, not rules or policies, to work together

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Go out of your way to help

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About our spaceideas about a culture of studio

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We host ourselves every day

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Design the space to support our work

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Provide the best tools and resources that we can

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Maintain an inspiring and interesting facility

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We create the conditions to overcome convention, to achieve the creative.

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