Philadelphia SEO
Philadelphia SEO
Deconstructing The SEO Tactics of Successful Websites
Philadelphia SEO
What I was looking at:• Outline SEO tactics that top sites
have been using successfully.
• Focusing mostly on on-site SEO tactics.
• Tried to find a mix of industries, but may lean eCommerce.
Philadelphia SEO
Thrillist.com
Philadelphia SEO
Thrillist.comThe Thrillist is attacking the scene of local cities across the world.
Philadelphia SEO
Thrillist.comThey offer ridiculous recipes that gain a lot of social shares and links.
Philadelphia SEO
Dodge.com
Philadelphia SEO
Dodge.comLast year’s Dodge site lacked any real content on the main car pages
Philadelphia SEO
Dodge.comThe redesigned site is full of simple SEO that most car companies ignore.
Philadelphia SEO
AutoBlog.com
Philadelphia SEO
AutoBlog.com
Philadelphia SEO
AutoBlog.comAOL combined AOL Autos with AutoBlog to condense the SEO value.
Philadelphia SEO
AdWeek.comSimilar to AutoBlog, AdWeek has combined their blog network into 1 site.
Adweek Blog Network:● TVNewser● TVSpy● LostRemote● AgencySpy● PRNewser● SocialTimes● FishbowlNY● FishbowlDC● GalleyCat
http://www.adweek.com/socialtimes/http://www.adweek.com/agencyspy/http://www.adweek.com/tvnewser/http://www.adweek.com/tvspy/
Philadelphia SEO
Spiderbites.NYTimes.comhttp://spiderbites.nytimes.com is a dynamic custom sitemap that allows quick crawling.
Philadelphia SEO
Zappos.comZappos.com pulls reviews to the hompage to add fresh content. They also have a dynamic script that auto hyperlinks specific keyword phrases with in customer reviews.
Philadelphia SEO
Macys.comMacy’s is starting to add content tag clouds to the bottom of all their pages.
Philadelphia SEO
Overstock.comOverstock is beginning to grow into other markets such as fresh produce, pet adoptions, and cars.
Philadelphia SEO
Overstock.comOverstock uses buying guides to create targeted content.
Philadelphia SEO
LampsPlus.comMost times facets and filters hurt search. Lamps Plus developed a way to make them all unique
Philadelphia SEO
Amazon.comAmazon is using the power of their reviews to make “Top-Rated” pages.
Philadelphia SEO
BarnesandNoble.comBarnes and Noble is adding the whole chapters as content to product pages.
Philadelphia SEO
Colgate.comColgate has created a very large oral health resource center. Even focuses on Dental Professionals.
Philadelphia SEO
pressroom.toyota.comToyota is using its pressroom to house all their press releases in a fashionable way.
Philadelphia SEO
NorthernBrewer.comNorthern Brewer is a specialty ecommerce store who has one of the more active forums in Home Brewing.
Philadelphia SEO
Lowes.comLowes has been adding a ton of content to the Ideas & How-Tos section.
Philadelphia SEO
GuitarCenter.comGuitar Center has built local store pages with a ton of interactivity and information.
Philadelphia SEO
GuitarCenter.com Cont...
Philadelphia SEO
Thank You