VantagegotVantage.com@gotVantage
Data
Insight
Action
Aran HamiltonPresident / Co-Founder@AranH
June ‘13 July ‘13
$
June ‘13 July ‘13Jan ‘14
Imagine a future where anyone can run a data-driven business. Where SMBs can harness the power of their data as easily as a large multinational.
A future where anyone can easily action their data and engage in real-time decision making. Responsive. Proactive. Agile.
This is the future Vantage is building.
Vantage will bring data intelligence to many parts of retail operations. It is already a tool for data analytics and forecasting, and acompelling marketing automation suite.
Without any marketing knowhow, retailers can now easily create and optimize powerful intelligence-based multivariate marketing campaigns.
Compete on analytics without being an analyst.
I’ve never had so many smart people call me and want to tell me about a
company!
“…You’re the Grow-ify for Shopify!”
Harley FinkelsteinChief Platform Officer, Shopify
LBS
Other Data
Vantage becomes more powerful as it grows,adding data sources and campaign tools
BUILDING A VALUABLE 2-SIDED MARKET OF DATA
• Launched free tier January 2014• Seed Round July 2014• Now ~3000 active Shopify, Magento,
Bigcommerce, Pixafy stores• 81 countries • $2b in transactions• 14m customer records• $40 spent on marketing
STATUS: TRACKING TO PLAN
• First 3rd party approved to be embedded directly into Shopify
• Part of ShopifyPlus bundle• CIX Top 20 hottest, most innovative • Top 25 Canadian Up and Coming ICT
Companies (Branham Group)
• NOW rolling out paid tiers, focusing on sales• Discovery, Distribution Hacked, Customers Willing to
Pay
ACHIEVEMENTS
Incredibly respected team:– Executives & Dev Team– Marketing / Growth Hacking– Ecommerce Analytics– Investors & Advisors
Best in class product novel capabilities to turn Data > Insight > Action– Ingest Data– Analyze & Present Dashboard– Recommend & Marketing Automation
Robust, scalable, business model & tech architecture Smart go to market strategy
WHY WE’LL WIN