Susan Laycock
cfre, cae
CV Samples
MediaPublicity
Spokesperson for ATV for NFP Sector
Clip of PSA created in partnership with ATV
Click on picture to start clip
Radio Station contra
negotiated for fund raising event
Click on speaker to hear radio psa
Interview by Rogers TV at fund-raising event
Snap Coverage of fund-raising event
With former Barrie Mayor at Country Music Television (CMT) taping
The Early Days at A TV
Donation from Million
Dollar Roundtable
with Honourary
Chairperson Jason McCoy
Barrie Examiner article on fund-raising event with Jason McCoy
Front pageBarrie Examiner
CommandoChallenge
EventCanadianForces
Base Borden
Presenting Community Partner Award to
Barrie Examiner
Presenting Prize to Barrie Examiner/Unit
ed Way of Greater
Simcoe County raffle recipient
Non-Traditional Publicity
Awareness on Jason McCoy CD
“To Sue and everyone at the Seasons Centre for being such
caring individuals. You inspire me.”
Awareness on Road Hammers CD
Logo placement on race car
With Miss Canada at
fund raising event
PhotosTaken
Photos 1–7 taken for Good Life Magazine
at the County of Simcoe
Warden’s Gala
ATV Morning at Day of Caring event, interviewing CFBB
Students
Host Warden Tony Guergisseen here with
County of Simcoe CAO Mark Aitken
United Way CEO Seija Suutari United Way Cabinet member
L Col Robert Hart, CFBB 6 Time Canadian Figure Skating Champion and Honourary Chair
Jennifer Robinson
and A TV's Lance Chilton.
County of Simcoe Warden’s Gala
County of Simcoe Warden’s Gala
Warden Tony Guergis,
ATV Lance Chilton
and ComedianSean Cullen
Fund-raising kick-off
Julian Fantino Commissioner of the O.P.P.
Lieutenant Governor of Ontario, David C. Onley
presenting awards
Canadian Forces Base Borden Commander Colonel J.J.R.G Hamel
helping out at a fund raiser
ATV Morning interviewing
Dan Mallory, who’s family was the first
to complete the Mount Everest climb
together& Laura Mallory at
Commando Challenge
Articles Written by
or Profiled In
Sample of article written by request of the Barrie Advance
Article written by request of the Barrie Examiner and linked under news on the
HR Council for Voluntary and NP sector web-site
Article written
by request of the Barrie
Examiner
Spokesperson for
sector in Barrie
Examiner newspaper
article
Food & Home Magazine profile
Introduction written for the
Canadian Society of Association Executives
AssociationMagazine article
“Leadership, Do You Pass Their Test?”
Article written for
CSAE’s on-line
newsletterThe
Association Agenda
Media liaison for Toronto Sun City Life
feature
Forum Financial Magazine blurb on agency grant
Funeral Guide article as spokesperson for agency
Presentation
highlighted in
Rotary Club of Barrie
Kempenfelt newsletter
Recognition
Letter of thanks for
role as P.A.& researcher
on Figure SkatingTV show special
Royal Victoria Hospital
thank you re: Public Service Announcement production
Letter of thanks from
Barrie, Simcoe MPP,
Joe Tascona
Recognition re: CFRE
designation
1 of 5,000 CFRES
world-wide1 of 2
Canadians to hold both
CFRE & CAE
Letter from W. Garfield
Weston Foundation awarding $5,000
Publicity Samples
2009 Brochure designed for United Way of Greater Simcoe County
Cover of newsletter designed &
edited for the
Greater Barrie Chamber of Commerce
Cover of newsletter designed & edited for Grieving
Children at Seasons Centre
Cover of newsletter designed & edited for
United Way of Greater Simcoe County
Designed “The Truth about Poverty in
Simcoe County Booklet”50,000 in
distribution, funded by the
County of Simcoe
Super Shopper
contra Ad for
Jason McCoy
fund raising event
Barrie Advance &
Barrie Examiner Ad
for United Way of Greater Simcoe County
Press release written for the Greater
Barrie Chamber of Commerce
Regional press release
written for Grieving
Children at Seasons Centre
News alert written for the United
Way of Greater Simcoe County
Honours&
Awards
Honoured as a “Legend & Legacy”
Finalist in Community Service Category City of Barrie/Barrie
Chamber of Commerce Awards
Ontario Trillium
Foundation Great Grants Award finalist
Networking
Invitation to
participate on the
Downtown Barrie
Commercial
Master Plancommittee
Asked to sit on Health Sciences
/RVH Focus Group for
Barrie’s Strategic
Planning task force
Caricature on publicity card